Digital Marketing Specialist / Social Media Communications
Renovation Trust
We are looking for an enthusiastic and competent Social Media Marketing Specialist to shape and protect our corporate image in ways that promote our business, values and mission. You’ll be responsible for content creation, social media marketing, online brand management, media relations and collaborating with our teams in promotional activities.
We want to see candidates who can impress us with their copywriting and presentation skills. You will be phenomenal at communicating and customer service. We’ll be on the lookout for experience in corporate communications, project management and social media. Throw a lot of enthusiasm and a pleasant personality into the mix and you’ll be our ideal candidate.
The goal is to maintain positive public awareness of Renovation Trust and our brand.
Renovation Trust:Renovation Trust is out to change the way home renovations take place. From the East to the West coast of Canada we want to help both homeowners and construction contractors have more successful home renovations. We make sure that homeowners get the job they pay for and we help contractors get paid for doing their jobs. We may be a new startup but our team is anything but... we have experience launching and running very successful long standing companies that are still running today. We are setting out to change the way things are done and now we need you to help us make that happen!
Responsibilities:
- Create content for social media and website (TikTok videos, written communication, social images and more!)
- Create and manage free and paid ad campaigns
- Formulate audiences and optimize to hit the right audience with the right message
- Analyze user experiences to target audiences
- Formulate PR plans and strategies. Be the voice of our organization
- Enhance the company’s voice and presence through online and social channels
- Write press releases and other PR copy
- Plan and supervise events, conferences, etc…
- Present solutions in times of PR crisis and “damage control” for bad publicity
- Facilitate the resolution of disputes with the public
- Lead surveys and analyze public opinion
- Manage internal communication - newsletters, etc..
- Setting up and optimizing company pages within social media platforms
- Executing social media strategy with organic and paid options
- Manage and respond to brand reviews
- Attract and interact with targeted virtual communities and users
- Engage on all social media platforms on behalf of the brand and "soft sell" our services
Requirements:
** We would love all the things that we have below but we also know that the perfect person for us may not have all this. So go ahead and impress us... show us why you think we should take a chance on you if you don't have all this... after all, this is a creative role ;)
- Proven experience with PR, social media marketing, and corporate communications
- Experience managing social media profiles on Facebook, Twitter, Instagram, Youtube, etc…
- Experience managing a brand account on social media management platforms such as Hootsuite, Hubspot, etc…
- Experience in project management and execution of PR projects
- Experience with copywriting and editing
- Working knowledge of MS Office, photo and video editing software is an asset
- Experience with content creation, email marketing, web marketing, digital, radio, tv, and youtube is an asset
- Experience working with influencers is an asset
- Excellent oral and written communication skills
- Aptitude for public speaking and presentations
- Creative and practical
- Great with people - Happy customers are your ultimate goal!
- Degree in Communications, PR, Journalism, Marketing or other similar. Experience may be substituted for education.
Why Work Here:
If we didn't already tell you how awesome we are then here goes:
** Currently working hybrid in office and part at home. Min 2-3 days per week in office in Mississauga, ON. May be more frequent during initial training and as required by the company **
We are working to build and do something not seen in Canada and we want to make real change to an industry riddled with problems and we want to do that with great people on our team. It is going to take a lot of hard work, effort, problem solving and great ideas and we want only those willing to drive and push with us to succeeed to be by our sides.
Apply today and show us why you think you are the best person to join our team!
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