Marketing Insights and Reporting Specialist
Full-time
London Drugs Limited
Job Responsibility: Not just a job
a community a partnership a team You'll experience them all at London Drugs. As one of Canada's fastest-growing and most successful retail chains, we know what it takes to build a satisfying career. We are seeking innovative, customer focused people to join our team! Our Marketing department at our head office in Richmond BC currently has opportunities for a: Marketing Insights and Reporting Specialist This role will work at the heart of the Marketing team, allowing the team to understand more about how our current activities are working and the competitive context. The role will work closely with the Loyalty and Marketing team, as well as cross functionally to ensure that we are able to make decisions based on fact and data. This role requires a great ability to make sense of large amounts of data and help a broad audience understand too. Responsibilities include:.
- Focused on delivering insights to drive marketing initiatives and business results - ongoing reporting, projects and ad hoc requests
- Primarily working with Loyalty data to support key strategic decisions to drive our LDExtras program forward
- Deliver scheduled reporting on key campaign performance, and operational KPIs.
- Support marketing, digital and category teams on ad-hoc analysis and leverage customer data to deliver meaningful insights to drive business strategy.
- Support business units and the broader business in understanding market performance and relative position and opportunities.
- Synthesize large amounts of data from multiple sources, including customer transaction data, consumer & syndicated research, market share, and campaign results.
- Extrapolate and interpret appropriate information to deliver value add recommendations.
- Fully understand and use the analysis of consumer research for ongoing business benefit
- Integrate disparate data sources (e.g. Nielson, NPD and 1st party data) into meaningful and actionable findings.
- Required to collaborate with third party agency partners to deliver meaningful and succinct reporting and recommendations. The successful candidate should possess the following:
- Bachelor's degree in Business, Economics, Mathematics, Engineering, or Computer Science.
- 2+ years' experience in Retail, CPG industry, Consumer Finance, or Telecommunications.
- Ability to synthesize large amount of data into actionable insights.
- Advanced knowledge of MS Excel and Business Intelligence software such as Power BI, Tableau, and QlikView.
- Knowledge of MS Access, SQL, Synapse (Python, an asset)
- Comprehensive medical, dental, prescription drug and vision coverage for you and your family (Ensuring you and your family are taken care of)
- Employee Discount Program (Sharing our success)
- Employee Recognition Program (Tangible rewards for great work!)
Vacancy posted 2 hours ago
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