Ad Operations Tracking Lead
EQ Works
Own campaign tracking architecture remotely from Canada, using GTM, CM360, Floodlights, and technical troubleshooting to protect data quality.EQ Works is hiring a senior Campaign Manager for Digital Media and Ad Operations. This full-time position requires five-plus years of hands-on campaign trafficking experience, advanced tagging knowledge, and strong communication. You will troubleshoot technical setups, govern conversion pixels, analyze discrepancies, and explain ad technology clearly to stakeholders and clients.Key Responsibilities:
Design, implement, and QA Counter and Sales FloodlightsDeploy and audit conversion pixels and server-side trackingDiagnose pixel drop-offs and tag-firing errorsInspect developer tools and tag auditors during investigationsPartner with Sales, Analytics, Data, and Account ManagementRequirements:
Five-plus years managing programmatic campaigns and ad operationsAdvanced Google Tag Manager and Campaign Manager 360 expertiseStrong understanding of Floodlight tag implementationAbility to inspect HTML, JavaScript, data layers, and requestsExceptional written and verbal communication skillsBring rigorous tagging governance, technical diagnosis, and clear communication to EQ Works’ senior Ad Operations team.
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Design, implement, and QA Counter and Sales FloodlightsDeploy and audit conversion pixels and server-side trackingDiagnose pixel drop-offs and tag-firing errorsInspect developer tools and tag auditors during investigationsPartner with Sales, Analytics, Data, and Account ManagementRequirements:
Five-plus years managing programmatic campaigns and ad operationsAdvanced Google Tag Manager and Campaign Manager 360 expertiseStrong understanding of Floodlight tag implementationAbility to inspect HTML, JavaScript, data layers, and requestsExceptional written and verbal communication skillsBring rigorous tagging governance, technical diagnosis, and clear communication to EQ Works’ senior Ad Operations team.
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Vacancy posted 1 hour ago
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