Strategic Media Planner at WPP
EssenceMediacom Holdings Limited
Explore exciting media planning opportunities at WPP Media, where data meets creativity. Collaborate in a dynamic team environment to enhance client campaign effectiveness. As a Media Planner, you'll play a vital role in developing and executing strategic media initiatives for high-profile brands in Canada. Your responsibilities will include crafting media plans, analyzing performance metrics, and providing recommendations to optimize campaigns. Collaboration with digital and offline teams is key to achieving shared goals. Key Responsibilities:
- Design and implement media strategies with measurable objectives
- Utilize media tools for thorough market and audience research
- Work alongside specialists to execute and refine campaigns
- Track and assess campaign data for ongoing optimization
- Prepare and present detailed campaign reports and insights
- University or College degree/diploma in relevant fields
- 1-2 years' experience as a Planning/Buying Assistant
- Familiarity with media concepts and industry trends
- Proficiency in Microsoft Office Suite
- Bilingual proficiency in French and English
Vacancy posted -72
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