Executive Assistant to CEO

On-Target Earnings: $80,000 - $90,000 CAD OTE

Location: Kelowna, BC

About Martell Group

The Martell Group exists to build people, brands, and ventures that create meaningful impact. Across our four companies, we combine audience, operators, and execution to launch scalable products and empower ambitious leaders in Media, B2B SaaS, and AI.

Founded by serial entrepreneur and investor Dan Martell (investor in Udemy, Intercom, and Unbounce), we’re building a company that values leadership , growth , and simplicity, and we’re looking for people who live those values too.

Our goal is to attract world-class talent and align people where their impact is greatest. When you apply to Martell Group, you’ll automatically be considered for all open roles across our companies, not just the one you applied for.

Why you shouldn't work here – Radical Transparency from our CEO

About the role

Forget everything you know about the "Executive Assistant" title. This isn't just about fetching coffee or managing a boring calendar. This is a once-in-a-lifetime opportunity to become the right hand to Dan Martell, a serial entrepreneur, bestselling author, and the driving force behind an AI startup incubator—and you'll be doing it in-person in beautiful Kelowna, BC.

Are you the person who doesn't just organize, but architects order out of chaos? Do you move with a speed and precision that leaves others in the dust? Are you a tech-savvy, fast-learning, problem-solving force of nature with a touch of AI wizard in your DNA? If you're nodding your head, then this is the role you were born for.

We're not just a company; we're a movement. Led by Dan Martell, we're a lean, in-person team of A-players who are obsessed with building the future of AI and adding massive value to the world. We're growing at lightning speed, and we need a world-class Executive Assistant to keep the train on the tracks and help us go even faster.

You’re the perfect fit if you are

• A Master of Organization: You don’t just manage to-do lists; you create systems and processes that make everything run like a well-oiled machine. You can juggle multiple projects, deadlines, and priorities without breaking a sweat.


• A Speed Demon with Flawless Execution: You move fast, but you don’t make mistakes. You have an almost obsessive attention to detail and a commitment to excellence in everything you do.


• A Tech-Savvy AI Wizard: You're not just proficient with G-Suite—you're a wizard with technology. You understand AI tools, automation, and the cutting-edge tech stack. You're not afraid to experiment with new tools and you can pick up new technologies in a heartbeat. You're the kind of person who sees an inefficiency and immediately thinks, "How can I automate this?"


• A Resourceful and Adaptable Powerhouse: You're not just driven; you're relentless. You have a "never say never" attitude and can find creative, cost-effective solutions to any problem. You thrive in a fast-paced, high-growth environment where things change daily.


• A Grammar and Communication Ninja: You have an eagle eye for typos and can draft clear, concise, and compelling communications on behalf of a busy executive.

What You’ll Do

This is not your typical 9-to-5. You’ll be at the epicenter of a fast-growing empire, providing strategic administrative and project management support to Dan Martell himself. Your responsibilities will include:

• Commanding the Inbox and Calendar: You'll be the gatekeeper, the scheduler, and the master of time, ensuring that every minute is optimized for maximum impact. You'll manage meetings with founders, investors, and industry leaders.


• Executing with Precision: From drafting and managing correspondence to setting up eSignature documents and initiating purchases, you'll be the one who gets things done. You'll handle the details so Dan can focus on the big picture.


• Orchestrating Seamless Travel and Events: You'll book travel and accommodations, find the best deals, and plan and execute unforgettable experiences. You'll be the master of logistics.


• Leveraging Technology and AI: You'll identify opportunities to use AI tools and automation to streamline processes, increase efficiency, and free up time for high-impact work. You'll be the bridge between our team and the future of AI.


• Becoming a Strategic Partner: This isn't just about administrative tasks; it's about becoming a trusted advisor and a key player in the success of the business. You'll have a seat at the table and a voice in our growth.

What You’ll Need

• Recent experience in a fast-paced administrative support role, or working with high-growth startups.


• A proven track record of supporting a rapidly growing company.


• A deep understanding of the G-Suite and a passion for technology and AI.


• A can-do attitude, a natural ability to adapt, and a relentless drive to win.


• Exceptional written and verbal English communication skills.


• The ability to work in-person in Kelowna, BC and thrive in a collaborative, fast-paced environment.

Why This is a One-of-a-Kind Opportunity

Working with Dan Martell is an accelerant for your career. You'll be in the trenches with a world-class entrepreneur who's built and sold multiple companies, invested in 60+ startups, and is now building the future of AI. You'll learn from the best, work on cutting-edge technology, and make a real impact. We offer:

• Unparalleled Growth: You'll have the opportunity to get involved in a wide range of projects and expand your skills and experience at an exponential rate. You'll work alongside founders, investors, and industry leaders.


• In-Person Collaboration: We're fully in-person in Kelowna, BC. This means real relationships, real collaboration, and real impact. You'll be part of a tight-knit team that moves fast and gets things done together.


• Radical Autonomy: We don't micromanage. We'll give you the freedom and flexibility to work how you work best and make decisions that move the needle.


• Competitive Compensation: We believe in rewarding top talent, and we offer a competitive compensation package to prove it.

Are You Up for the Challenge?

This is not a job for the faint of heart. This is a role for the ambitious, the driven, and the ones who want to change the world. If you’re ready to step up and seize this once-in-a-lifetime opportunity, we want to hear from you.