B2b Events Marketing Manager

Own Fellow's events program across Canada or remotely within Canada, using event strategy, AI tools, and pipeline measurement. Travel to North American conferences is required.As Fellow's first Events Marketing Manager, you will build the program from the ground up. You will manage conferences, webinars, dinners, and roundtables while partnering with sales, product marketing, lifecycle, content, and design. The work focuses on turning events into measurable pipeline.Key Responsibilities:
Own the annual calendar across conferences, webinars, and dinnersScore events using attendees, target accounts, costs, and expected pipelineManage sponsorships, booths, vendors, shipping, travel, and teardownProduce webinars, panels, executive dinners, and roundtablesTrack registrations, meetings, pipeline, revenue, and event ROIRequirements:
Three to six years in events, field marketing, or demand generationExperience planning and running in-person or virtual eventsCurrent use of AI tools for research, copy, lists, and follow-upComfort with HubSpot, marketing automation, and webinar platformsStrong writing skills for promotions, invitations, and recapsBring event ownership, AI fluency, and ROI discipline to Fellow's conferences, webinars, dinners, and pipeline programs.
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