Senior Account Executive - Education SaaS

Senior Account Executive – US K-12 EdTech (Remote)

Our TorontoJobs.ca client, a fast-growing education technology company in the K-12 instructional software industry, is looking for a Senior Account Executive to drive new district acquisition across the U.S. market.

This is a senior individual contributor (IC) role designed for a high-performing sales professional who is motivated by quota attainment and wants to build on that success as the business scales. While execution and closing are the primary focus, there is a clear opportunity to grow into mentorship and sales leadership responsibilities over time.

The role is primarily remote and can be performed from Canada.

The Opportunity

In this role, you will be responsible for acquiring new U.S. K-12 school district clients for a proven instructional platform used by secondary English Learners (ELs). Typical deal sizes range from $15,000–$40,000 in annual contract value , with a structured sales cycle and strong marketing-generated pipeline support.

You will work closely with key district stakeholders, including:

• EL / ESOL Coordinators

• Federal Programs and Title III leaders

• Budget and finance decision-makers

• Teachers and instructional coaches (primary platform users)

A major component of the role involves leading district pilots, translating teacher usage and outcomes into measurable value, and managing the full district budget approval process from funding identification through final approval.

Key Responsibilities

• Drive new district adoption through warm, semi-warm, and semi-cold outreach

• Use the phone as the primary communication tool throughout the sales cycle

• Conduct discovery calls, product demonstrations, and pilot programs

• Define, track, and communicate pilot success metrics to district decision-makers

• Navigate district purchasing processes, funding sources, and compliance requirements

• Manage a structured pipeline using CRM tools

• Own the full sales cycle from initial discovery to close

• Build urgency with budget authorities during active buying cycles

Ramp & Onboarding

You will enter an active pipeline with teachers already using the platform in pilot environments.

• Month 1: Discovery calls with coordinators; semi-warm and semi-cold outreach

• Month 2: Deepen product expertise; connect teacher usage to measurable outcomes; engage budget holders

• Month 3: Full-cycle execution from discovery through close

From day one, you are expected to execute using prepared scripts, warm leads, and proven processes, with a strong emphasis on quota attainment during the March–November buying cycle.

Qualifications & Experience

• 5+ years of experience as an Account Executive in the U.S. K-12 EdTech sector (required)

• Strong preference for experience selling teacher-facing instructional tools

• Verifiable track record of exceeding $700K USD annual quota

• Experience managing deals in the $15K–$40K ACV range

• Strong discovery, demo, and objection-handling skills

• Comfortable conducting pilots and working directly with educators

• Experience using CRM systems for pipeline and activity management

• Self-directed, disciplined, and able to work from a professional home office

Compensation & Benefits

• Base salary: Approximately $100,000 CAD

• Variable compensation: Up to $100,000 CAD (uncapped, performance-based)

• Health and dental benefits after three months

• Technology stipend (bring your own device)

Work Arrangement

• Primarily remote

• Occasional travel for conferences or team events

• Candidates ideally located in the GTA, Hamilton, or Ontario-wide will be considered

Company Culture

• Startup-style, highly accountable environment

• Remote-first and collaborative

• Structured sales mentorship, coaching, and regular call reviews

• Strong focus on measurable outcomes and disciplined execution

If you are a quota-driven EdTech sales professional with deep U.S. K-12 experience and want to play a key role in scaling a proven instructional platform, this opportunity offers both immediate impact and long-term growth.