Digital Commerce Experience Manager
Scotiabank
Lead digital commerce experiences at Scotiabank in Toronto, using customer journeys, web analytics, and personalization to improve conversion. Shape public web properties across Canada.As Manager, Digital Experience (.COM), you will support Commerce team success through continuous improvement of Scotiabank-owned websites. You will lead web initiatives, channel strategy, and stakeholder collaboration while maintaining accessibility, SEO, and compliance standards. The work connects customer insight with measurable digital performance.Key Responsibilities:
Lead planning and delivery of web initiativesBuild roadmaps supporting Digital Commerce channel growthAnalyze site data and user behaviourDevelop personalization and A/B testing opportunitiesMonitor website quality, accessibility, SEO, and healthRequirements:
Minimum five years of relevant eCommerce experienceExperience with Adobe Experience Manager or comparable CMSExperience using Adobe Target or testing softwareExperience developing data-driven strategies with web analyticsStrong communication, presentation, and stakeholder management skillsApply digital commerce strategy, analytics, personalization, and optimization expertise to Scotiabank’s customer-facing web experiences.
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Lead planning and delivery of web initiativesBuild roadmaps supporting Digital Commerce channel growthAnalyze site data and user behaviourDevelop personalization and A/B testing opportunitiesMonitor website quality, accessibility, SEO, and healthRequirements:
Minimum five years of relevant eCommerce experienceExperience with Adobe Experience Manager or comparable CMSExperience using Adobe Target or testing softwareExperience developing data-driven strategies with web analyticsStrong communication, presentation, and stakeholder management skillsApply digital commerce strategy, analytics, personalization, and optimization expertise to Scotiabank’s customer-facing web experiences.
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Vacancy posted 1 hour ago
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