Director of Cybersecurity Product Marketing
Field Effect
Shape cybersecurity product positioning and go-to-market strategy remotely with Field Effect across Canada and select United States locations. Translate technical value into compelling customer messages.
As Director of Product Marketing, you will lead strategic programs across Field Effect’s cybersecurity solutions. Your work combines market research, competitive intelligence, sales enablement, and launch execution. You will connect Product, Research & Development, Marketing, Sales, and Customer Success teams while representing customer and market perspectives.
Key Responsibilities:
- Own positioning, messaging, and value propositions for cybersecurity solutions
- Lead market research and competitive intelligence initiatives
- Develop go-to-market strategies for products and strategic initiatives
- Create battlecards, playbooks, briefs, presentations, and training
- Measure program impact on awareness, pipeline, adoption, and revenue
Requirements:
- Deep cybersecurity industry expertise and threat landscape understanding
- 10+ years in product marketing or related leadership roles
- 15+ years alongside cybersecurity analysts or technical roles
- Experience with EDR, MDR, XDR, or adjacent vendors
- Fluent use of AI tools including Claude Cowork or Microsoft Copilot
Bring cybersecurity expertise, strategic positioning, and sales enablement leadership to Field Effect’s growing product marketing function.
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