Marketing Manager - Service Development (Innovation & Growth)

At SaskTel, big ideas come to life. We're a team of curious thinkers, bold innovators, and problem-solvers who make technology work better for people, businesses, and communities across Saskatchewan. Bring your energy, share your ideas, and help us shape what's next.
Marketing Manager - Service Development (Innovation & Growth)
Location: Regina or Saskatoon, SK
Number of Positions: 1
Salary: $96,011 - $128,015 (Based on education and experience)
Type of Position: Permanent Full Time
Closing Date: 11/16/2026
GENERAL ACCOUNTABILITY
Working with customers, channels, and partners to learn and explore new opportunities for service development focused on the Internet of Things (IoT) and Artificial Intelligence of Things (AIoT) for the mass market, including setting up experiments, prototypes, or trials to determine viability;
Creating, developing, communicating and obtaining organizational commitment for plans and product development strategies in identified areas of focus;
Assembling andleading cross functional teams to identify, evaluate, and obtain approval for new products, enhancements, and new business opportunities that align with strategic goals and priorities and have significant financial impact upon SaskTel;
Ensuring new products, enhancements and businesses are set up to win in the market in the short term and the long term;
and
Completingall aspects of business cases and adhering to governance processes by leading cross-functional teams to acquire and analyze all necessary information with recommendations.
Specific Accountabilities
Develops business cases and proposals for approval and directs implementation of recommended product/service.
Develops new products in consultation with internal subject matter experts, channels, partners, and senior management.
Works with customers, partners, and customer-facing groups to identify and evaluate new service development opportunities.
Ensures the use of the Innovation and Growth model for the development and introduction of new products and services to ensure the desirability, feasibility, and viability is realized.
Develops product and pricing information and training for sales and delivery teams/partners so that they can successfully communicate the value proposition, features and benefits, and competitive comparisons.
Performance of any new product/service following channel launch including unit sales, revenue results, performance of operations and enabling groups post-launch. Completes post launch review and identifies and takes corrective action if required and makes Persevere/Pivot/Exit recommendations.
Leads a cross-functional multi-disciplined team in the evaluation of areas of focus based upon opportunity attractiveness and the business strengths of SaskTel.
Develops and nurtures relationships with external partners such as vendors, industry subject matter experts, and channel partners as well as with internal marketing, technology and enabling groups. This includes organizing meetings and forums to jointly generate ideas, solve problems, create strategies, identify opportunities, and quantify revenue goals and expenses.
Identifies and documents high quality new product ideas by initiating activities such as brainstorming and ideation sessions, applying customer research, analyzing current platform capabilities, researching market and technology trends, and undertaking market experiments to learn and validate ideas.
Accountable to be a source of innovation and to lead customers, channels, cross- functional teams, other employees, and partners in the idea generation process, which includes evaluating and responding to inputs and suggestions in a timely manner and in a way that permits ideas to be improved upon.
Leads cross-functional multiple-discipline teams to acquire and analyze all necessary information in all aspects of the business case development process, including value proposition definition, business model development and execution, financial modelling, and go-to-market plans for early stage testing/validation, soft launch, and scale up.
Produces high quality work and adheres to approved project timelines and costs.
Qualifications
Bachelor of Administration or Commerce degree or equivalent combined education and work experience.
A minimum of 2 years of demonstrated leadership in marketing and product management.
Ability to conceptualize alternative business models and apply solid marketing and business principles to business opportunities.
Strong, demonstrated leadership skills.
Demonstrated ability to speak to customers and interpret customer comments and concerns as solvable problems and identify the criteria by which the customer will judge the successful product, whether the customer knows the problem and solution or not.
Excellent verbal and written communication skills and interpersonal and presentation skills.
Ability to lead a cross-functional team of internal and external members.
Active commitment and support, directly and indirectly, in the promotion of SaskTel's image inside and outside of SaskTel.
What makes SaskTel special is our people, and the fun, connected culture we create together. Our highly engaged employees bring diverse perspectives, collaborate across teams, and turn fresh thinking into meaningful results. Experienced leaders are there to listen, coach, and champion your growth, giving you opportunities to take on new challenges, build your skills, and move your career forward. Here, you can be yourself, feel supported, and do work you're proud of alongside people who celebrate ideas, achievements, and each other.
As one of Saskatchewan's Top Employers, SaskTel offers rewarding work, competitive salaries, comprehensive health and dental coverage, pension plans, flexible work arrangements, paid time off, learning opportunities, and more. Explore SaskTel's Benefits and discover what a career with us can offer. Ready to grow, innovate, and have some fun along the way? Join our team and help build the future of connection.
This is an on-site position located at the location(s) above. The successful candidate must be located within the province of Saskatchewan. Out of province/country candidates must be willing to relocate. Flexible work opportunities, in province, may be available.
SaskTel may use technology-assisted tools, including artificial intelligence (AI), to help review and assess applications. All hiring decisions are made by qualified members of our recruitment team.
We value diversity as a key aspect of our culture. We are committed to providing equal opportunities for all candidates to participate fully in the recruitment process. If you need any accommodation at any stage of the process, please contact us confidentially at View email address on ca.hrm.tc.
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