Technical Paid Media Strategist

We are a Vancouver-based performance marketing agency specializing in paid media, retail media, Amazon, lead generation, and organic social for CPG, DTC, B2B, and retail brands. Clean data and reliable conversion tracking are what let us make confident decisions with client budgets.The Opportunity
We are hiring a Technical Paid Media Strategist to work 1:1 with our founder and CEO and take ownership of the data, tracking, and automation layer behind every client account. You will be the person the team and our clients turn to when a dashboard needs building, a pixel is firing wrong, a new account needs conversion tracking from scratch, or access to a platform is broken. You will work independently on complex problems, communicate directly with clients, and build the automations that keep our reporting and workflows running without manual effort.What You'll Do
Partner 1:1 with the founder and CEO to take over data and dashboarding, complex tagging and tracking issues, and conversion setup for new and existing accountsBuild and maintain client dashboards in Funnel.Io, AgencyAnalytics, and other reporting tools, and ensure the data feeding them is accurate and completeSet up and audit conversion tracking across Meta Ads, Google Ads, TikTok Ads, Microsoft Ads, Reddit Ads, and LinkedIn Ads, including Google Tag Manager, pixels, Conversions API, and server-side taggingConfigure Shopify conversion tracking and product catalogs so ecommerce accounts report correctly and feed dynamic campaignsConnect ad platforms and CRMs such as HubSpot and Salesforce so lead quality and revenue flow back into reporting and optimizationBuild automations in Zapier and similar tools to streamline reporting, lead routing, alerts, and recurring workflowsDiagnose and resolve access issues across ad accounts, Business Managers, GTM containers, analytics properties, and client-owned assetsCommunicate directly with clients: explain tracking setups, walk through data discrepancies, and give clear recommendations in plain languageAnalyze campaign and account data to surface problems and opportunities the strategists can act onWhat You Bring
6+ years of experience in paid advertising, preferably in an agency environment, with a track record of solving complex technical problems without oversightMaster-level ability in Funnel.Io, AgencyAnalytics, and other dashboarding and reporting toolsDeep working knowledge of Meta Ads, Google Ads, TikTok Ads, Microsoft Ads, Reddit Ads, and LinkedIn Ads, including each platform's conversion and attribution setup3+ years working with CRMs such as HubSpot or Salesforce, including integrations with ad platforms and lead dataShopify expertise from a tracking and data perspective: conversion setup, pixel and app integrations, and product catalog feedsHands-on experience building automations in Zapier or comparable toolsProven ability to troubleshoot access and permissions across ad accounts, Business Managers, GTM, and analytics propertiesStrong client communication skills and comfort owning technical conversations with stakeholdersNice to Have
Background in data analysis or data science, including SQL, Looker Studio, BigQuery, or PythonExperience with Google Analytics 4 implementation and server-side Google Tag ManagerFamiliarity with retail media platforms such as Instacart or Amazon AdsExperience with GoHighLevel, Klaviyo, or other marketing automation platformsCompensation and Benefits
Salary Range
$70,000-$80,000 per year, based on experienceEmployment Type
Full timeHealth Coverage
Extended health and benefits packageTime Off
Unlimited PTO
#J-18808-Ljbffr