Senior Product Marketing Manager - AlayaCare
Jaide Health
Join AlayaCare as a Senior Product Marketing Manager to enhance home care through data-driven strategies and AI insights. Lead the marketing efforts for our US Home Care sector. As a key player at AlayaCare, you will oversee product marketing strategies and execution for our US Home Care initiatives. Your expertise will drive the Tri-Annual release process and foster cross-departmental collaboration that maximizes product adoption. Develop training resources and ensure our teams are well-equipped to communicate effectively. Key Responsibilities:
- Oversee Tri-Annual releases from planning to readiness
- Create compelling product stories and customer journeys
- Develop internal training programs and marketing toolkits
- Measure and analyze product success metrics
- Engage with key internal and external stakeholders
- 4-5 years of experience in product marketing and strategy
- Strong background in SaaS and home care market
- Proven project management and analytical abilities
- Advanced skills in tools like Looker and Roadmunk
- Knowledge of AI usage in marketing practices
$130k - $150k per year
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