Brand Promoter

Job Responsibility:

About the Initiative:

Join a groundbreaking movement sponsored by Tenmay16 Investment Corp. to coordinate blood drives across Canada and internationally. Our vision is to build a culture of giving and eliminate blood shortages through innovative campaigns, community engagement, and strategic partnerships. As the Brand Promoter, you will be the driving force behind campaign visibility, community engagement, and stakeholder collaboration. Your work will directly contribute to saving lives by inspiring a culture of blood donation and public solidarity.

Job Summary:

We seek a dynamic Brand Promoter to design and implement marketing strategies that drive event attendance and amplify brand awareness for this life-saving initiative. The ideal candidate will combine creativity with logistical prowess to inspire participation, manage stakeholder relationships, and measure impact.

Key Responsibilities:

1. Campaign Strategy & Execution

• Develop comprehensive marketing plans to promote blood drive events, including audience targeting, messaging, and budget allocation.
• Design creative campaigns (digital, print, and experiential) to maximize participation and brand awareness.
• Track and report on KPIs (e.g., donor sign-ups, social media engagement, event attendance).

2. Multi- Channel Promotion

• Manage social media platforms (e.g., Instagram, LinkedIn, Facebook) to share stories, event updates, and impact metrics.
• Coordinate email marketing, press releases, and partnerships with local media outlets.
• Deploy traditional methods (flyers, posters, community outreach) to engage diverse demographics.

3. Event Coordination & Logistics

• Liaise with venues, medical teams, and vendors to ensure seamless event execution.
• Oversee attendee registration, volunteer coordination, and on-site branding.
• Troubleshoot logistical challenges and ensure compliance with health/safety protocols.

4. Stakeholder Engagement

• Collaborate with sponsors (e.g., Finlandia), universities, corporate partners, and healthcare providers.
• Represent the initiative at public forums, interviews, and networking events.
• Train and motivate volunteers to amplify outreach efforts.

5. Impact Measurement & Reporting

• Analyze post-event data to evaluate success (e.g., units collected, lives saved).
• Gather testimonials and stories to showcase the movement's impact.
• Recommend improvements for future campaigns.

Qualifications:

• Education: College degree in Marketing, Communications, or related field.

• Experience:

  • 2+ years in promotional activities, brand management, or community outreach.
  • Proven track record in customer engagement and campaign execution.
  • Experience in nonprofit/healthcare sectors is a plus.

• Skills:

  • Communication: Exceptional verbal/written skills for public speaking and persuasive messaging.
  • Digital Savvy: Proficiency in social media management, email marketing tools (e.g., Mailchimp), and basic graphic design (Canva).
  • Organizational: Ability to manage multiple projects under tight deadlines.
  • Interpersonal: Builds trust with diverse stakeholders (donors, sponsors, medical teams).

• Passion: Commitment to social causes and community health initiatives.

Work Environment:

• Company Headquarters: South Burnaby, BC
• Hybrid role: Remote planning with travel to event locations.
• Weekend/evening work required during peak campaign periods.
• Collaborative culture with a mission-driven team.

How to Apply:

Submit your resume and a cover letter explaining your passion for this cause through the application link. Complete the required application form to be considered for this role.

Why Join Us?

• Lead a high-impact initiative with measurable societal change.
• Gain experience in large-scale event marketing and cross-sector partnerships.
• Competitive compensation and opportunities for professional growth.

Our Vision: “One Drop, One Life, One Nation.”

Employer: 51438 Business Consulting Corp. Sponsor: Tenmay16 Investment Corp.