Senior Consultant, Digital Media

Job Description: We welcome remote candidates based in Canada We are seeking a Senior Consultant, Digital Media to deliver technical consulting services and operational support for our Google Marketing Platform (GMP) client portfolio. This role focuses on hands-on platform expertise, client enablement, and day-to-day delivery excellence. GMP Platform Consulting & Technical Implementation Deliver expert consulting on SA360, DV360, and CM360, supporting clients with campaign setup, optimization, troubleshooting, and feature enablement to maximize platform ROI. Client Success & Enablement Serve as the primary technical resource for assigned clients, providing training, onboarding, and ongoing support to drive platform adoption and self-sufficiency. Operations & Billing Ensure accurate billing operations, platform reconciliation, and invoice verification while maintaining detailed documentation and process improvements for delivery efficiency. This role combines deep platform expertise with strong client partnership skills to deliver measurable impact on client performance and satisfaction

Key Responsibilities:

Platform Consulting & Technical Delivery

• Deliver tactical consulting services for clients on GMP platforms (SA360, DV360, CM360), including campaign setup, configuration, optimization, and troubleshooting.
• Implement and manage floodlight tracking, conversion tagging, and first-party data infrastructure for client measurement and attribution needs.
• Support clients with platform feature enablement, best practice guidance, and campaign performance troubleshooting.
• Perform billing operations verification, invoicing accuracy checks, and reconciliation of platform costs against client budgets.

Client Engagement & Support

• Serve as the primary technical resource for assigned clients, responding to platform questions, implementation requests, and optimization opportunities.
• Conduct client onboarding, training sessions, and platform enablement workshops to drive adoption and self-sufficiency.
• Manage client expectations, document solutions, and provide clear communication on timelines and technical specifications.
• Collaborate with agencies, media teams, and internal stakeholders to ensure cohesive client solutions and delivery.

Operational Excellence

• Maintain detailed documentation of client setups, configurations, and ongoing support activities.
• Identify process improvements and best practices to streamline delivery and enhance operational efficiency.
• Proactively track platform updates, compliance requirements, and emerging ad tech capabilities relevant to client needs.

Qualifications:

• 3–5+ years in digital media, ad tech, or marketing technology consulting with hands-on platform experience.
• Strong knowledge of GMP platforms: demonstrated expertise in at least two of SA360, DV360, or CM360.
• Google Ad Manager experience preferred but not required.
• Familiarity with other DSPs or advertising platforms beneficial for consulting context.
• Proven ability to implement and manage conversion tracking, floodlights, and first-party data solutions.
• Strong client-facing communication skills with ability to explain technical concepts clearly.
• Experience with billing operations, invoicing, and platform reconciliation.
• Self-motivated, detail-oriented, and comfortable working independently on assigned client accounts.

Time Allocation:

• 70% Client Consulting & Technical Delivery
• 20% GMP operational support
• 10% Process Improvement & Documentation

Additional Information Canada Based Candidates : Vacancy : Is this posting for the purposes of filling an existing vacancy? [ Y /N] The salary range for this position is $80,000-$90,000. Actual salary within the salary range will be based on a variety of factors including relevant experience, knowledge, and skills. A range of medical, dental, RRSP, paid time off, and/or other benefits also are available to all permanent employees. AI Disclosure : [dentsu] utilizes artificial intelligence tools as part of its recruitment process. During the sourcing and screening stages. All other parts of the dentsu application and hiring processes do not utilize artificial intelligence tools. We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact View email address on joinrs.com or to begin a conversation about your individual accessibility needs throughout the hiring process. #LI-LE1 #LI-MERKLE #LI-REMOTE Location: Toronto Brand: Merkle Time Type: Full time Contract Type: Permanent