Consultancy Sales & Business Development Manager (Hamilton)

Digicast is a Canadian leader in high‑end corporate webcasting, hybrid events, studio productions, and digital experiences across Canada. We are looking for a strategic, driven, relationship‑focused sales professional to build and grow Digicast’s Toronto market.

Responsibilities

• Drive current business and develop and nurture strategic relationships in the Greater Toronto Area (GTA) to position Digicast as the premier partner for corporate events, hybrid experiences, and studio productions.
• Own the Toronto market, identifying opportunities, meeting decision‑makers, designing solutions with the technical team, and closing deals.
• Develop and execute a comprehensive territory growth strategy for the GTA, including targeted prospecting, pipeline building, and market prioritization.
• Identify, pursue, and secure new business opportunities across key sectors, including corporate, financial, legal, consulting, government, professional associations, and agency markets.
• Effectively position and promote Digicast’s service portfolio, including studio productions, hybrid and virtual event solutions, broadcast services, and the iCast suite of products, to senior decision‑makers and influencers.
• Conduct discovery meetings to fully assess client needs, objectives, budget, and technical requirements.
• Collaborate closely with Producers, Project Managers, and Technical Directors to design tailored technical and production solutions aligned with client expectations.
• Present solutions with clarity and confidence to executive‑level stakeholders.
• Identify, cultivate, and manage strategic partnerships with venues, agencies, event planners, and corporate communications teams to expand Digicast’s reach and strengthen our presence in the GTA event ecosystem.
• Maintain an active presence in the Toronto events, broadcast, and corporate communications community by attending industry events, networking forums, and relevant associations.
• Represent Digicast as a trusted subject‑matter expert, reinforcing our brand and fostering long‑term business relationships.
• Maintain and nurture relationships with existing clients to encourage repeat business and identify potential upsell opportunities.
• Coordinate seamless handoffs to Project Managers, ensuring projects are launched efficiently and client expectations are met.

Qualifications

• 5+ years in B2B sales, ideally within one or more of the following sectors: audiovisual production or live event services; hybrid or virtual event solutions; corporate communications.
• Demonstrated success in securing new business, including the ability to strategically identify prospects, cultivate relationships, and close complex opportunities.
• Strong consultative sales capabilities, with a proven ability to assess client requirements, articulate value, and recommend tailored solutions aligned with business objectives.
• Ability to operate independently, effectively managing a territory and driving market development in a structured and disciplined manner.
• Familiarity with AV, broadcast, or live event technologies is considered an asset; a willingness to rapidly learn and adapt to technical concepts is expected.

Compensation & Benefits

• Competitive base salary aligned with experience and market benchmarks.
• Performance‑based commission structure directly tied to sales results.
• Optional monthly draw model to support ramp‑up and territory development.
• Additional bonus incentives available for achieving market growth and strategic milestones.

Play a pivotal role in expanding a high‑potential market, with significant opportunity for impact and career advancement. Collaborate with a team recognized for exceptional client experience, deep technical proficiency, and world‑class production standards.