Product Content Specialist
Canadian Tire Corporation
Job Responsibility:
What you'll do
Detail-oriented and proactive Product Content Specialist who will be responsible for onboarding product content to the site's Product Detail Pages (PDPs), addressing content-related issues, coordinating with buyers and purchasing coordinators for vendor enrichment, and supporting enhanced content initiatives to improve customer experience on site. This role requires excellent organizational skills, a keen eye for detail, and the ability to collaborate effectively with various stakeholders.
Onboarding Product Content: Efficiently upload and manage product content on the site's PDPs, ensuring all information is accurate, complete, and up-to-date.
Content Issue Support: Monitor and address any content-related issues on the PDPs promptly, working closely with operational and technical teams to resolve discrepancies.
Coordination with Cross Functional teams: Collaborate with buyers and purchasing coordinators to gather and enrich product information from vendors, ensuring data consistency and quality.
Visual Content Collation: Work alongside the purchasing team to collect high-quality visual content (images, videos, etc.) from vendors to enhance the product presentation on PDPs.
Enhanced Content Initiatives: Support ongoing projects aimed at improving the overall user experience on the site by implementing enriched product content strategies.
Reporting Team Progress: Prepare and present reports on team progress as needed, highlighting key achievements and areas for improvement.
Other tasks as assigned.
What you bring
Bachelor's degree in Marketing, Communications, Business, or related field.
Proven experience in an eCommerce environment, preferably in a product content-related role.
Strong understanding of eCommerce platforms and content management systems (CMS).
Excellent written and verbal communication skills.
Exceptional attention to detail with the ability to manage multiple tasks simultaneously.
Proficiency in Microsoft Office Suite
Ability to work collaboratively in a fast-paced team environment.
Basic understanding of SEO principles as they relate to product content.
Preferred Skills
Positive working ethics and attitude.
Proficiency in Excel.
An eye for good customer-facing content.
Experience with data analysis tools and metrics tracking.
Knowledge of digital marketing best practices.
Copywriting/proofreading skill is a plus.
About Us
Canadian Tire Corporation, Limited (CTC) is one of Canada's most admired and trusted companies. With more than 90 Owned Brands, 1,700 retail locations, financial services, exemplary e-commerce capabilities, and exciting market-leading merchandising strategies. We dream big and work as one to innovate with purpose for our customers at every level of our business, investing in new technologies and products, and doubling down on top talent to drive the company forward. We offer competitive salaries and wages to CTC employees, as well as store discounts, supported learning through our Triangle Learning Academy, Canadian Tire Profit Sharing, and retirement and savings programs for eligible employees. As part of our enhanced flex benefits program, we offer mental health benefits in the amount of $5,000 per year for benefits-eligible employees and their families, including total well-being, and mental health tools and resources for all employees. Join us in helping to make life in Canada better through living and working our Core Values: we are innovators and entrepreneurs at our core, outcomes drive us, inclusion is a must, we are stronger together and we take personal responsibility. It is an especially exciting time to join CTC and its family of companies where career opportunities are wide-ranging! Join us, where there's a place for you here.
Our Commitment to Diversity, Inclusion and Belonging
We are committed to fostering an environment where belonging thrives, and diversity, inclusion and equity are infused into everything we do. We believe in building an organizational culture where people are consistently treated with dignity while respecting individual religion, nationality, gender, race, age, perceived ability, spoken language, sexual orientation, and identification. We are united in our purpose of being here to help make life in Canada better.
Accommodations
We stand firm in our Core Value that inclusion is a must. We welcome and encourage candidates from equity-seeking groups such as people who identify as racialized, Indigenous, 2SLGBTQIA+, women, people with disabilities, and beyond. Should you require any accommodation in applying for this role, or throughout the interview process, please make them known when contacted and we will work with you to help meet your needs.
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