Paid Search Leadership at Blacksmith Agency
Blacksmith Agency
Blacksmith Agency is seeking a Paid Search Manager to lead PPC and SEO work for a growing client base. This remote role is perfect for strategic thinkers with hands-on marketing experience. As a Paid Search Manager in this pivotal role, you will interface with clients while directing both strategy and execution of PPC and SEO initiatives. You will craft tailored performance plans, participate in sales discussions, and manage a multi-disciplinary team focused on delivering client growth. Your deep analytical capabilities will be key in diagnosing and enhancing marketing effectiveness. Key Responsibilities:
- Oversee PPC and SEO strategies for various sectors
- Engage in sales discussions to solidify client partnerships
- Develop client growth roadmaps for ongoing success
- Initiate audits of PPC and SEO performance
- Ensure accurate KPI tracking and reporting
- 4 to 7 years’ experience in PPC and SEO
- Strong track record in managing multi-channel marketing
- Expertise with Google Ads and analytics tools
- Proven leadership skills in agency settings
- Ability to create and communicate strategic recommendations
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