Paid Media Account Strategist

Own paid media strategy remotely at Blacksmith Agency, directing Google Ads, Meta, LinkedIn, and Microsoft Ads for B2B clients.As an Account Strategist, you manage paid media for a book of B2B and growing-brand clients. You make targeting, budget, bidding, and creative testing decisions. You also shape roadmaps, explain performance, and manage client relationships.Key Responsibilities:
Manage paid media across Google Ads, Meta, LinkedIn, and Microsoft AdsAllocate budgets, adjust bids, and define targeting strategiesTest creative and decide when campaigns should stopMaintain conversion tracking through GA4, tag manager, and pixelsPresent roadmaps, performance narratives, and account growth plansRequirements:
Three or more years hands-on with Google Ads and MetaCampaign-building, management, and optimization experienceDemonstrated movement in ROAS, CPA, or pipeline metricsAgency experience managing several clients simultaneouslyClear spoken English for live calls with United States clientsBring hands-on campaign expertise, measurement discipline, and strategic judgment to Blacksmith Agency’s remote paid media accounts.
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