Marketing Manager

Title:
Marketing Manager
Work Hours:
Monday to Friday
Reports to:
Director of Engagement
Department:
Marketing
Full/Part Time:
Full-time, Permanent
Pay Grade:
9
Compensation:
$80,170-$96,200
The salary range represents the minimum and maximum salary for the position. Employees are typically hired between the minimum and mid-point of the salary range.
Start Date:
January 5, 2027
About UsThe Student Association at BCIT is a leading non-profit student-led organization committed to enhancing student life through advocacy and providing student-centered, responsive, and pro‑active services. Considered one of the leading student associations in the province, we live our mission and are student-focused in all that we do. Students lead our organization and govern the affairs of the BCITSA. Our Board of Directors is composed of 12 elected Student Executives and Student Councilors from each of the different Schools at BCIT.
BCITSA is committed to fostering a safe, inclusive, and equitable workplace culture that supports and promotes equity, respect, and accountability among employees and BCIT students. We strive to cultivate a community that recognizes equity and diversity as fundamental to achieving inclusive excellence in all our programs and services. The following values encompass how BCITSA upholds our vision and mission, and guide how we provide our services:
We recognize the talent and unique perspectives, including seen and unseen qualities, our employees bring to our culture.
We expect our workplace culture to be one that is inclusive, respectful, fair, and safe for the diverse people within our organization to be their most authentic selves.
We advocate for flexibility, adaptability, and creative solutions to best meet the needs of our employees.
We foster a workplace where clear communication, transparency, and accountability are prioritized.
Why Work With Us
Full employer paid robust extended health, dental and life policies
An Employee and Family Assistance program for you and your dependents
Matching Pension Plan Contributions of 6 % after one year of service
Generous vacation and leave options: 3 weeks to start plus paid time off during December closure
12 paid statutory holidays a year
Free coffee and tea, and discounts at BCITSA food and retail locations
Free access to BCIT fitness facility
Everyone works towards enhancing student life
On hour paid lunch
Hybrid Position
The OpportunityThe Marketing Manager is responsible for the overall success of the Marketing Department, leading a high impact team that delivers a wide range of campaigns, promotions, and communication plans to support student engagement. Working closely with internal clients, this position identifies needs, develops strategic marketing solutions, and ensures all initiatives align with brand standards and marketing best practices.
What You Will DoInternal Services
Provide leadership to the Marketing team through effective program management and financial management
Work with the Director of Engagement to create an annual operating plan, and provide regular updates on the progress towards goals and milestones
Manage the department budget and monitor expenses and fundraising revenues
Work with internal clients to identify communication needs, strategic priorities, and long‑term objectives
Apply subject matter expertise, industry research, and best practices to develop innovative marketing strategies and solutions that support organizational goals
Manage project timelines and production schedules, ensuring all drafts, revisions, approvals, and final deliverables are completed on schedule and meet print and distribution requirements
Collaborate with the Marketing team to develop effective print and digital marketing materials that align with campaign objectives and brand standards
Present creative concepts and design recommendations to clients, providing guidance on the most effective approach to achieve desired outcomes
Online Presence
Provide leadership for the BCITSA’s social media presence, including content planning, publishing, and audience engagement
Lead the creation, review, and management of social media content across all platforms
Collaborate with internal stakeholders on website development, email newsletters, and digital initiatives
Monitor and report on digital analytics, providing recommendations to improve performance
Oversee online content, promotions, contests, and digital campaigns in collaboration with the Creative Lead
Maintain expertise in social media trends and emerging platforms, and provide strategic recommendations
Communications
Develop and create written content that supports departmental communications and priorities
Coordinate the review and approval of communications materials
Maintain department calendars and promotional schedules with internal stakeholders
Contribute to internal communications that highlight departmental initiatives and successes
Coordinate and deliver student orientations and presentations
Evaluate and improve orientation programs to support departmental objectives
Relationship Building, Networking and Communication
Build and maintain effective relationships with internal and external stakeholders to support departmental and organizational objectives
Participate in meetings, committees, and organizational events to support collaboration, advocacy, and strategic opportunities for the department and association
Human Resources Management
Coordinate staffing coverage for vacations and other leaves
Provide leadership to staff and volunteers with effective communication, clear expectations and fairness;
supervise and delegate duties
Oversee work relationships with and between staff or volunteers;
address issues in a collaborative manner
Responsible for the hiring, disciplining and termination of staff as well as the performance management processes, including documenting concerns and coordinating follow‑up
Conduct all staff reviews: probationary, annual and ad hoc
Orient new staff and volunteers and provide ongoing coaching
Manage accident reporting and collaborate with People & Culture
Conduct staff meetings as required
Coordinate training and deliver onboarding and orientation for Marketing staff, including facilities, emergency procedures, health and safety, daily routines, and organizational policies
Identify and provide staff training needs and coordinate coaching, training, professional development opportunities, and staff appreciation initiatives
Provide advice regarding labor relations as required
Other Related Duties
Support Student Executives and staff in the planning and execution of departmental and organizational initiatives
Collaborate with team members across the organization to support operational priorities and project delivery
Maintain current knowledge of marketing, communications, and engagement best practices
Participate in staff meetings, training sessions, and professional development opportunities as required
Support departmental activities and events, including occasional evening and weekend commitments
Perform duties that require lifting, carrying, and sustained physical activity as needed to support departmental operations
About YouYou are a collaborative and strategic marketing leader who thrives on building high‑performing teams and delivering impactful marketing and communications initiatives. You bring expertise in brand management, digital marketing, and audience engagement, with a proven ability to develop and execute strategies that support organizational goals. A strong communicator and relationship builder, you work effectively across teams, foster an inclusive workplace culture, and excel in fast‑paced environments where creativity, innovation, and results drive success.
KNOWLEDGE & ABILITIES:
Bachelor’s degree in Marketing, Communications, Business Administration, or a related field
5–7 years of progressive experience in marketing, communications, digital marketing, graphic design, or a related discipline, preferably within a post‑secondary, non‑profit, or retail environment
3–5 years of progressive leadership experience, preferably within a unionized environment
Experience working in a fast‑paced, student‑focused organization
Experience developing and managing departmental budgets
REQUIREMENTS:
Valid BC driver’s license
Local travel to BCIT specialty campuses and community partner locations required
KNOWELDGE & ABILITIES:
Demonstrated understanding of marketing operations, project management, and departmental planning
Proficiency with Adobe Creative Cloud, Microsoft 365, Microsoft Dynamics, and Monday.Com
Strong strategic thinking, problem‑solving, and decision‑making skills
Excellent verbal, written, and interpersonal communication abilities
Proven ability to manage multiple priorities and deliver results in a fast‑paced environment
Strong stakeholder engagement, relationship‑building, and collaboration skills
Knowledge of sponsorship, partnership, and fundraising strategies
Ability to perform duties requiring lifting, carrying, bending, crouching, standing, and other physical activity as required to support departmental operations
Our goal is to be inclusive, diverse, and representative of the communities where we work while creating an environment where every person can enjoy a successful career. This commitment applies to all candidates and employees regardless of race, ethnicity, citizenship, creed, place of origin, religion, sex, gender identity, gender expression, sexual orientation, family status, marital status, disability, age, and any other protected characteristic. Requests for accommodation due to a disability or any other protected characteristic can be made at any stage of the recruitment process and during employment by contacting our People & Culture Team.
BCITSA respectfully acknowledges that the land on which BCIT’s main campuses are located is the traditional and unceded territory of the Coast Salish peoples, specifically the shared traditional territories of the S?l ? ílw?ta?/Selilwitulh (Tsleil-Waututh), S?wx_wú7mesh Úxwumixw (Squamish), and x? m??k??y?? m (Musqueam) First Nations .
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