Marketing Data Analyst
$70k - $80k per yearFull-time
Michael Page
Job Description
What you will do
- Provide practical assistance in analytical data investigation, validation and implementation
- Identify new data or process enhancement opportunities and contribute to the enhancement
- Support the Supervisor of Marketing Analytics & Insights in quarterly request intake and project conversion process by clarifying and aligning on campaign objective and targeting criteria
- Use statistically-proven campaign targeting and testing methodology in experimental design
- Pull campaign lists by using SAS/SQL scripts and ensure waterfalls are signed off, lists are error-free and delivered on time
- Develop robust and user-friendly Power BI reports and dashboards for campaign performance measurement
- Monitor and analyze campaign variances and performance trends. Notify business of any significant changes and provide insights through data deep dives
- Conduct post-campaign analysis to evaluate the effectiveness of marketing programs and initiatives and provide story-telling insights to facilitate decision making
- Leverage both 1st and 3rd party data, various platforms and analytical tools and models to reveal demo-, geo-, psychographic and behavioural insights through customer profiling & opportunity analysis
- Bachelor's degree in Mathematics, Statistics, Analytics, Engineering or Commerce
- Highly collaborative with excellent communication and story-telling skills - a true bridge between data and business
- 3+ years of analytics experience in database marketing, marketing analytics, campaign management, hypothesis testing and experimental design
- 3+ years of SAS or SQL programming with enterprise-level database
- 3+ years of BI reporting and visualization tools such as Microsoft Power BI or Tableau
- SAS Certified Advanced Programmer (SAS 9) is an asset
- Hands-on experience of SSMS (SQL Server Management Studio) and T-SQL is an asset
- Hands-on experience of Environics Prizm and Envision is an asset
MPI does not discriminate on the basis of race, religion, sex, sexual orientation, gender identity or expression, age, disability, marital status, or based on an individual's status in any group or class otherwise protected under applicable human rights legislation. MPI encourages applications from minorities, women, the disabled and all other qualified applicants
The Successful Applicant
The successful candidate is a detail-oriented and analytical professional with strong SAS/SQL expertise and experience in marketing data analysis. They are proactive, skilled in translating data into actionable insights, and able to collaborate with stakeholders to drive effective, data-driven marketing decisions.
What's on Offer
- Exposure to end-to-end marketing analytics and high-impact campaigns
- Strong skill-building in SAS/SQL, Power BI, and experimental design
- Opportunity to influence business decisions with data-driven insights
- Cross-functional collaboration with marketing and analytics leaders
- Career growth in a data-driven, insights-focused environment
Vacancy posted a month ago
Similar jobs that could be interesting for youBased on the Marketing Data Analyst in Toronto, ON vacancy
$35 per hour
...in Canada is looking to hire a Digital Marketing Analyst to their team for an initial 12 months of... ...programs. Monitors consumer sentiment, market conditions, competitive activity, and... ...insights drawn from market research and data analysis to establish the strategic direction...SuggestedContract workTemporary workWork at office1 day per week$86.34k per year
...innovation and entrepreneurship, partnerships, policies and procedures, and institutional awards and honours. Your opportunity: As a Data Analyst, you will support the collection, management, analysis, and reporting of institutional research data used to inform decision-making...SuggestedFull time$85k - $100k per year
...exceptional guest experiences. We're looking for a Marketing Strategy Analyst who is equally comfortable diving deep into data and translating what they find into clear,... ...Experience with pricing analysis or go-to-market measurement. Experience supporting cross functional...SuggestedLong term contractInternshipFlexible hours$105k - $115k per year
...people who are lifelong learners. About The Role As a Senior Data Analyst, you are an experienced analytics professional who leads... ...’s education, experience, skills, abilities and alignment with market data. While we sincerely appreciate all applications, only those...SuggestedFull timeWork from homeFlexible hours$50 per hour
...FocusKPI is seeking a Data Analyst to join one of our clients, a multinational e-commerce company. Work Location: Onsite (Toronto, Canada) Duration: 6 months with potential for extension and conversion, depending on budget and performance Pay-rate: C$50+/hr Responsibilities...SuggestedContract workWork at office$110k - $140k per year
...future of automotive retail in Canada and beyond. As Senior Data Analyst you will join our Seller & Listing Analytics team. You will... ...be higher based on relevant skills, experience, location, and market conditions. Based on the role, the total rewards package may also...- ...Positioned as the #1 submeter provider in the New York and Canadian markets, and one of the largest in North America, Metergy has more than... ...infrastructure assets across the utilities, transport, energy, data and sustainable resources sectors. This sponsorship provides Metergy...Long term contractPermanent employmentWork at officeRemote work
$87 per hour
...looking to hire a Professional - Governance and Compliance (Capital Markets Data Lead) for a 6-month contract (with potential extension based on... ...data access management activities. ~ Partner with Business Analysts, SMEs, and Technology Leads to define in-scope data assets,...Contract workWork at officeFlexible hours3 days per week- ...advances how people connect and transforms what’s possible, you belong on #TeamBell. Summary We are looking for a Data Scientist, Marketing Analytics to join our team. In this role, you will be responsible for leveraging sales, marketing, and behavioral data to...Full timeWork at office3 days per week
- ...activities affecting all groups within the Investment Reporting, Data Governance & Valuations. This will require an understanding of Investment... ...Derivative Instruments Proven experience as a Business Analyst in Financial Services, preferably Pension Funds Proficiency...Full time
$50k per year
...model, allowing greater collaboration between the project owner and contractor. Position Summary We are seeking a motivated Data Analyst (Co-op) to support the Quality Team in maintaining and enhancing project dashboards by integrating and analyzing data from GAASS and...Full timeContract workFor contractors$37 per hour
Our client, a Top 5 Canadian Bank , is looking to hire a Marketing Analyst for a 12-month contract (with potential extension or conversion to FTE). This is a hybrid position based in Toronto, with in-office work required every Thursday and the fourth Friday of each month, with...Contract workWork at office$70k - $85k per year
...planning, execution, and reporting. It empowers marketers to connect with their audiences in powerful ways through real-time data and easy-to-use visual tools. By seamlessly... ...hiring a Senior Marketing Insights and Reporting Analyst to transform campaign performance data into...Long term contractFull timeInternshipWork at officeFlexible hoursShift work3 days per week$40 per hour
...Canada's leading banks, is looking for a Business Systems Analyst to join their Capital Markets Technology team. This role will support regulatory trade reporting... ...enhancements. o Create user stories, BRDs, FRDs, data mappings, and acceptance criteria. o Collaborate with business...Permanent employmentContract work1 day per week- ...this position is to ensure standard operating procedures (SOP) are developed and processes are monitored, to support the departmental data analytics. Responsibilities Conduct pre-processing checks on raw data to ensure data quality and integrity Perform and completes...Full time
$90k - $112.5k per year
...to thrive. The People Analytics team at Lyft exists to build data trust — turning people data into clear, reliable insights that help... ...people analytics looks like at Lyft. We're looking for a Data Analyst to join our People Analytics team, based in Toronto. You'll...Hourly payWork at officeFlexible hours3 days per week- ...that power our economy, this could be your next big opportunity. We can’t wait to get to know you! The Work As a Senior Data Analyst on the Activation, Next Best Action team, you will be instrumental in leveraging data, advanced analytics, and modeling to drive critical...Long term contractFull time
$50 per hour
...include Benchmark , General Catalyst , Peter Thiel , Adam D'Angelo , Larry Summers , and Jack Dorsey . Position: Marketing Analytics — Visual Document Understanding Type: Contract Compensation: $50/hour Location: Remote...Remote jobContract workSummer work- ...Our client is an independent marketing consultancy specializing in market research, with expertise in storytelling... ...consumer behaviour analysis. By leveraging data-driven insights and strategic... ...The Role As a Consumer Insights Analyst, you will play a key role in a dynamic...Permanent employmentFull time
- ...accounts bill payments all in one place. Reporting to the Head of Data this role is embedded inside the product teams behind two of... ...you work effectively across Product Design Engineering and Product Marketing and hold your ground respectfully when data contradicts what the...Full timeWork at office
$102k - $127.5k per year
...belong and have the opportunity to thrive. Data and analytics are at the heart of Lyft... ...decision-making. We're looking to hire a Data Analyst to support our Self-Serve segment — the... ...that directly inform product and go-to-market strategy Own the Self-Serve funnel — acquisition...Hourly payWork at officeFlexible hours3 days per week$67 per hour
Our client, a Top 5 bank in Canada is looking to hire a Business Analyst - Data Governance team for an initial 6-month contract with a high possibility of extension and conversion. This role is 2 days a week in the office in downtown Toronto. Requirements gathering: Collaborate...Contract workWork at office2 days per week- ...vision was that gaming would become a mass market activity, and "play" would be an important... ...stack and central tools. Zynga’s Data Science and Analytics team uses our unique... ...internal costs. Collaborate with game analysts and product managers to better quantify the...Local area
- ...Valorx is redefining how businesses interact with their Salesforce data, delivering enterprise-grade, Excel-like spreadsheet experiences... ...campaign and Marketo program Build reporting that shows marketing’s true pipeline contribution, not just MQL counts Handle the messy...Long term contractPart timeCasual workInternshipShift work
$65 per hour
Our client, a Top 5 Canadian Bank, is looking to hire an Risk Analyst (Capital Markets) for a 6-month contract. This is a hybrid role requiring in-office presence at their downtown Toronto location (2-3 days per week). Must-Have Skills ~ 2+ years of experience in Risk Management...Contract workManual laborWork at office2 days per week3 days per week$81.6k - $115.2k per year
...organization has established competitive market positions in active, quantitative, and passive... ...Associate Portfolio Managers, Traders and Analysts. Reporting to the Senior Manager,... ...for collecting, validating and analyzing data from multiple platforms to provide regular...Full timeWork from homeFlexible hours- ...range of our capabilities. The impact and value we bring to the market is palpable, but also in the reputation we have proudly built by... ...effectively across global teams, including sales, product development, data, technology, legal, compliance and operations. Index Set-Up...Full timeWork at officeWorldwideFlexible hours
$118k - $152k per year
...Help shape modern data platforms and analytics solutions that enable smarter business decisions. Join Capco to bridge business needs with... ...clients. The Role We're looking for a Business Systems Analyst / Data Engineer to combine strong business analysis expertise with...InternshipImmediate start- ...Job Title: Business System Analyst (Capital Market, Repo & Collateral Management) Work Model: Hybrid (3 Days WFO) Tenure: 12 Months... ...MiFID, Dodd-Frank). * Define functional specifications, data mappings, and system workflows. * Collaborate on the design...Contract work
$100k - $120k per year
...new phase of modernization and growth, with a focus on stronger data visibility, better decision-making, practical AI adoption, smarter... .... About the Role Big Viking Games is hiring a Senior Data Analyst to support our live games, including YoWorld and FishWorld....Long term contractFull timeCasual workWork at office3 days per week
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Marketing Data Analyst. Be the first to apply!
