Senior Manager of Business Operations & Corporate Partnerships

The Swift Current Broncos Hockey are seeking an energetic, relationship-driven business professional to join our team as Senior Manager of Business Operations & Corporate Partnerships.

We’re looking for someone with a strong business background, proven relationship-building skills, and a passion for sports and live entertainment. While previous hockey industry experience is not required, a general understanding of the game and an interest in creating exceptional fan experiences are preferred.

As a community-owned, not-for-profit organization, the Swift Current Broncos are committed to delivering an outstanding experience for our players, staff, fans, corporate partners, and community.

Our Vision

A premier WHL franchise strengthening community and developing people.

Our Mission

To ensure sustainable franchise success in both hockey and business operations.

Our Values

Transparent. Ethical. Committed.

Key Responsibilities

Corporate Partnerships & Business Development

• Develop, manage, and grow the organization’s corporate partnership portfolio while achieving annual revenue targets.
• Build strong, long-term relationships with corporate partners while identifying and pursuing new partnership opportunities.
• Develop customized partnership proposals that create value for both the Broncos and our corporate partners.
• Ensure all sponsorship agreements are executed according to negotiated contract terms, including:
• In-game signage and promotions
• Digital advertising
• Social media campaigns
• Broadcast assets
• Community activations
• Hospitality opportunities
• Coordinate league-wide sponsorship obligations with the Western Hockey League.
• Work collaboratively with Broncos staff to ensure all sponsorship activations are executed successfully.
• Continuously enhance the club’s sponsorship inventory by developing innovative partnership opportunities that deliver measurable value for our corporate partners.
• Regularly meet with current and prospective partners, attend networking events, and represent the organization throughout the community.

Game Day Entertainment & Fan Experience

• Lead the planning, organization, and execution of the Swift Current Broncos game day presentation, ensuring every home game delivers an exceptional fan experience.
• Oversee the development and execution of all game day entertainment, including pre-game, in-game, and post-game activations.
• Direct the creation and coordination of all game day materials, including production scripts, run-of-show documents, promotional plans, timelines, and event logistics.
• Provide leadership and oversight to all individuals involved in game presentation, both directly and indirectly, including full-time staff, part-time Game Day staff, volunteers, mascot performers, public address announcers, anthem singers, in-stand hosts, on-ice promotion teams, and other event personnel.
• Recruit, train, schedule, mentor, and support Game Day staff and volunteers while fostering a positive, professional, and customer-focused culture.
• Collaborate with Business Operations and Hockey Operations staff to continually enhance the game presentation through innovative entertainment concepts, fan engagement initiatives, and corporate partnership activations.
• Coordinate with Business Operations and Hockey Operations staff to ensure all game day elements are delivered seamlessly.
• Support the planning and execution of lobby activations, giveaways, contests, auctions, community presentations, theme nights, and other special events.
• Continually evaluate and improve game day operations, identifying opportunities to enhance efficiency, elevate the fan experience, and maximize sponsor value.

Community Relations

• Support community initiatives, appearances, and special events that strengthen the Broncos’ connection with Southwest Saskatchewan.
• Develop creative community engagement opportunities that enhance the organization’s presence throughout the region.
• Represent the Swift Current Broncos professionally at community events, sponsor functions, and public appearances.

Business Operations

• Workflow planning
• Staff coordination
• Financial reporting
• Project management
• Organizational initiatives
• Work collaboratively across departments to develop new promotions, events, and fan engagement initiatives.
• Identify opportunities to streamline workflows, improve operational efficiency, and enhance organizational effectiveness.
• Leverage technology, automation, and Artificial Intelligence tools where appropriate to improve productivity and business processes.
• Support continuous improvement initiatives by identifying opportunities to simplify processes and improve the overall efficiency of the organization.
• Represent the Swift Current Broncos professionally in all interactions with fans, sponsors, volunteers, media, and community members.
• Uphold and promote the Vision, Mission, and Values of the organization in every aspect of the role.

Qualifications

• Bachelor’s Degree in Business, Commerce, Marketing, Sport Management, or another related business discipline.
• Experience in business development, account management, marketing, sponsorship, business operations, customer service, or a similar business leadership role is considered an asset.
• Corporate sales experience is an asset,but is not required.
• Comfortable building relationships through face-to-face meetings, networking, and regular interaction with corporate partners and community stakeholders.
• Strong communication, presentation, negotiation, and interpersonal skills.
• Excellent organizational, time management, and project management abilities.
• Experience working collaboratively within a team environment.
• Safe Places Certification (or ability to obtain).
• Experience working in sports, entertainment, or a not-for-profit organization is considered an asset but is not required.

Desired Skills & Attributes

• Strong business acumen with a passion for relationship building and delivering exceptional customer service.
• Passion for sports, live entertainment, and creating exceptional fan experiences.
• General understanding of hockey and sports entertainment is preferred, but previous hockey industry experience is not required.
• Enjoys meeting new people, building meaningful relationships, and representing the organization within the community.
• Familiarity with Artificial Intelligence tools (such as Microsoft Copilot, ChatGPT, Claude, Canva AI, or similar technologies) and an interest in leveraging AI to improve productivity, automate repetitive tasks, and support business operations is considered an asset.
• Highly organized with exceptional attention to detail.
• Self-motivated with the ability to manage multiple priorities in a fast-paced environment.
• Strong leadership skills with the ability to motivate, mentor, and coordinate staff and volunteers.
• Demonstrates a growth mindset and thrives in an environment of continuous improvement and change.
• Creative thinker who enjoys solving problems and finding better, more efficient ways of working.
• Experience identifying opportunities to streamline business processes and improve organizational efficiency.
• Professional, trustworthy, ethical, adaptable, and team-oriented.
• Committed to continuous learning and professional development.
• Must be willing to relocate to Swift Current, Saskatchewan, if not currently residing in the area.

Compensation

• Competitive salary based on experience.
• Commission on corporate sales activity.
• Professional development opportunities.
• Opportunity to work in one of the Western Hockey League’s premier community-owned organizations and help shape the future of the Swift Current Broncos.

How to Apply

Interested applicants should submit:

• Cover Letter
• Resume
• A minimum of two professional references

Please email your application to: ***email_hidden***

Applications will remain open until the position is filled.

• We thank all applicants for their interest; however, only those selected for an interview will be contacted.