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Strategic B2b Segment Marketing Manager

Phoenix Contact Canada

Winnipeg, MB
Shape Phoenix Contact growth through strategic B2B marketing, customer insight, and solutions positioning across priority industrial markets worldwide.This strategic marketing leadership role represents the customer and market within Phoenix Contact. You will develop segment strategies, customer messaging, and Account-Based Marketing programs. The work connects technical solutions with business outcomes across industrial automation, electrical, infrastructure, energy, and manufacturing markets.Key Responsibilities:
Develop strategic marketing plans aligned with growth objectivesPrioritize segments through market research and customer insightCreate persona-based value propositions and customer narrativesLead ABM programs for high-value strategic accountsTrack campaign, engagement, pipeline, and adoption performanceRequirements:
Bachelor's degree in MarketingFive to eight years of progressive B2B marketing experienceExperience in industrial, technology, energy, or related industriesProven segment, customer, solution, or strategic growth marketing successExperience translating technical concepts into business-focused messagingApply strategic thinking, customer marketing, ABM, and technical storytelling to grow Phoenix Contact's priority industry markets.
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Vacancy posted 1 hour ago
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