Go-To-Market Analytics Specialist
Knak
Leverage your analytical skills at Knak as a Go-To-Market Data Analyst, driving impactful marketing and sales insights across departments. Support strategic decisions and improve overall campaign effectiveness. This role is crucial for anyone with 3 to 5 years of analytical experience in marketing. You'll work meticulously to translate departmental queries into analyses that enhance decision-making while ensuring reliable reporting and data quality. Your work will directly influence revenue outcomes and marketing success. Key Responsibilities:
- Analyze multi-channel marketing performance data
- Develop reports linking marketing campaigns to revenues
- Collaborate with Sales and Revenue Operations on analytics
- Aid Finance with GTM budget analysis and forecasting
- Enhance data quality and define metrics consistently
- 3 to 5 years in an analyst position with marketing focus
- Strong SQL knowledge for direct data analysis
- Familiarity with Salesforce CRM architecture
- Experience with Google Ads and LinkedIn data insights
- Proficient with Tableau or similar BI platforms
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