B2b Paid Media Commerce Strategist

Directive Consulting seeks a remote-first B2B Commerce Strategist skilled in paid search, paid social, and Shopping campaigns for measurable client growth.This strategist leads account diagnosis, roadmaps, execution, and revenue outcomes for manufacturers and distributors. The work spans Google, Microsoft, Meta, LinkedIn, TikTok, and marketplace feeds. You will also shape audience architecture, creative testing, measurement, and executive reporting.Key Responsibilities:
Develop full-funnel paid search and social strategiesAllocate budgets using margin and customer lifetime valueDesign CRM, customer match, and account-based audiencesDirect creative testing with Specialists and designersReport revenue lift, pipeline, and account acquisitionRequirements:
Four-plus years of paid media management experienceHands-on Amazon Seller Central or Vendor Central fluencyKnowledge of Sponsored Products, Brands, Display, and DSPClient-facing strategy and execution experienceStrong written, verbal, and presentation communicationUse paid media strategy, audience architecture, and commerce measurement to guide Directive Consulting clients toward stronger outcomes.
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