Senior Braze Marketing Integrations Developer
Bally's Interactive
Lead Braze strategy and integrations as a Senior Software Developer, connecting player data with marketing systems to support personalised engagement.This senior role makes Braze the technical and product centre of marketing integrations. You will configure the platform, build connections across player accounts, sportsbook, casino, CRM, data platforms, and third-party services. The work supports scalable solutions for CRM, Marketing, and Product requirements.Key Responsibilities:
Own Braze strategy, configuration, and platform best practicesBuild integrations across player, sportsbook, casino, and CRM systemsDesign player models, events, attributes, segments, and subscriptionsLead Braze implementations and migrations with reliable cutoversMonitor usage, campaign performance, deliverability, and data consumptionRequirements:
Experience serving as a Braze technical and product subject matter expertKnowledge of player data, wagering activity, and marketing integrationsAbility to create scalable technical solutions with cross-functional partnersUnderstanding of security, privacy, consent, and responsible gaming requirementsAbility to document architecture, integrations, and operational runbooksApply senior software development expertise to Braze, player data models, integrations, and personalised marketing engagement systems.
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Own Braze strategy, configuration, and platform best practicesBuild integrations across player, sportsbook, casino, and CRM systemsDesign player models, events, attributes, segments, and subscriptionsLead Braze implementations and migrations with reliable cutoversMonitor usage, campaign performance, deliverability, and data consumptionRequirements:
Experience serving as a Braze technical and product subject matter expertKnowledge of player data, wagering activity, and marketing integrationsAbility to create scalable technical solutions with cross-functional partnersUnderstanding of security, privacy, consent, and responsible gaming requirementsAbility to document architecture, integrations, and operational runbooksApply senior software development expertise to Braze, player data models, integrations, and personalised marketing engagement systems.
#J-18808-Ljbffr
Vacancy posted 1 hour ago
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