Finance Marketing Analyst

Marketing Analyst, Financial Technology to join our team, reporting to our Marketing Director.. In this role, you’ll help shape how we [main purpose – e.g., build products that move markets, create tools that simplify finance, or deliver great client experiences].

The Marketing and Partnerships Senior Marketing Analyst will play a pivotal role in supporting the Head of Strategic Partnerships & Initiatives in executing strategic marketing and partnership initiatives to accelerate partner marketing for the Fintech division. The associate will assist in managing relationships with key stakeholders, coordinating marketing campaigns, and supporting the execution of strategic initiatives that align with Nasdaq's vision in financial technology. The ideal candidate will support various marketing activities, including partner and client engagement, co-marketing material creation, and event coordination.

Support the development and execution of co-marketing programs with key commercial partners, such as our largest partner, AWS.

Assist with partner event comarketing activities and campaigns including speaking engagements, case studies, digital marketing activities, and client references. Assist in executing activities on the co-marketing framework to address announcements, demand generation, marketing development funds, campaigns, and other key milestones.

Coordinate with the Revenue and Client Success organizations to align partner relationships with revenue potential and according to the co-marketing frameworks.

Assist with partner event comarketing activities and campaigns including written materials and content.

Coordinate Nasdaq Fintech Insights sessions, focusing on regulatory changes and how they impact clients.

Develop written co-marketing materials, including emails, case studies, Q&As, and two-pagers, aligning with GTM priorities.

Industry Research Analysts

Assist in building and nurturing relationships with key industry analysts, influencers, and third-party vendors.

Assist in identifying areas of potential influence for Nasdaq’s Financial Technology across industry research and reports.

Managing awards calendar and campaign process for select awards (ensuring awards are promoted digitally, on marketing collateral etc.)

Ensure influencers are kept informed about various product launches, divisional updates and competitive dynamics across the overall fintech portfolio.

Collaborate with stakeholders to support the execution of marketing initiatives related to key strategic partners.

Assist in developing communications via internal and external newsletters as they relate to fintech, town halls, and other engaging channels.

Monitor and track analyst report calendars and awards with the product marketing team, ensuring timely completion of survey and RFI requests.

Digital Co-Marketing for Fintech Ecosystem Partners

• Update the Partner Page on Nasdaq's website to reflect current partnerships and opportunities.
• Work with the digital team to track partnership marketing impact digitally across appropriate webpages and social channels.
• Bachelor’s degree in Marketing, Business, or a related field.
• 4+ years of experience in B2B marketing or partnership management.

This position will be located in Toront, and offers the opportunity for a hybrid work environment at least 2 days a week in-office, subject to change, providing flexibility and accessibility for qualified candidates.

We positively encourage applications from suitably qualified and eligible candidates regardless of age, color, disability, national origin, ancestry, race, religion, gender, sexual orientation, gender identity and/or expression, veteran status, genetic information, or any other status protected by applicable law.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.