Marketing Manager, Full Time

About The Team As the Director, Guest Marketing in Canada, you will lead the execution of marketing initiatives to drive brand awareness, customer acquisition, and growth in the Canadian market. This role is responsible for translating global marketing strategy into effective local programs, while ensuring alignment with the unique dynamics of the Canadian market.

You will partner cross-functionally with product, legal, government relations, operations, and global marketing teams to support Turo’s growth and strengthen its position as Canadian’s favorite way to rent a car.

Develop and implement marketing strategies to increase brand visibility, engagement, and acquisition in Canada.

Align local marketing with global goals while ensuring brand consistency across all channels.

Drive brand marketing, PR, and content strategies to strengthen market presence.

Lead initiatives for customer growth, optimize acquisition channels, and reduce churn.

Execute seasonal marketing campaigns, including email and CRM strategies, to drive retention and lifetime value.

Monitor campaign performance, set KPIs, and optimize tactics based on data-driven insights.

Build and lead a high-performing marketing team, fostering innovation and managing external agencies for execution.

10+ years of marketing leadership experience, ideally in tech, travel, or marketplaces.

• Strong strategic marketing skills paired with hands-on campaign execution experience.
• Experience operating within a global organization and adapting strategy to local markets
• Data-driven decision-maker with experience using analytics tools and marketing automation software.
• Innovative and creative mindset to address market challenges and seize opportunities.
• Excellent communication skills, with experience in media relations and public communications.
• Leadership experience in building, managing, and developing high-performing marketing teams and experience managing agencies and external partners

This role is also eligible for bonus, equity and benefits. Within the range, individual pay is determined by objective factors assessed during the application and interview process, such as job-related skills, experience, and relevant education or training. Turo highly values having employees working in-office to foster a collaborative work environment and company culture. This role will be in-office on a hybrid schedule — Turists will be expected to work in the office 3 days per week on Mondays, Wednesdays, and Thursdays. Your recruiter can share more information about the various in-office perks Turo offers.

com email addresses, and we don’t ask candidates for sensitive financial or personal info or request money as part of the hiring process (so an application fee or equipment costs). Candidates can also report suspicious activity to the FTC or other appropriate authorities.

Turo AI Policy

Turo may use AI-enabled tools to support our recruiting operations, including gathering information from candidates, drafting communications, helping with interview note-taking and assessment, and so on. While we welcome candidates to use AI-enabled tools to help prepare for their interviews, the use of such tools, including any AI chatbots or note-takers, is not permitted during live interviews or technical assessments. If during the application process you require the use of an AI-enabled tool as a reasonable accommodation for a disability, please let us know at View email address on canada.jobradars.com.

Competitive salary, equity, benefits, and perks for all full-time employees

Employer-paid medical, dental, and vision insurance (Country specific)

Retirement employer match

Turo travel credit

Cell phone and internet stipend

Paid holidays, volunteer time off, and parental leave

For those who are in the office full-time or hybrid we have in-office lunch, office snacks, and fun activities

We are committed to building a diverse team. Aside from an award winning work environment and the opportunity to be part of the world’s largest car sharing marketplace, we are also growing the team quickly - join us! Turo is the world’s largest car sharing marketplace where you can book the perfect car for wherever you’re going from a vibrant community of trusted hosts across the US, UK, Canada, Australia, and France. Whether you're flying in from afar or looking for a car down the street, searching for a rugged truck or something smooth and swanky, Turo puts you in the driver's seat of an extraordinary selection of cars shared by local hosts.

Discover Turo at the App Store, and Google Play, and check out our blog, Field Notes.

Federal E-Verify program. Women, minorities, individuals with disabilities and protected veterans are encouraged to apply. We welcome candidates with physical, mental, and/or neurological disabilities. If you require assistance applying for an open position, or need accommodation during the recruiting process due to a disability, please submit a request to People Operations by emailing View email address on canada.jobradars.com.