DIGITAL MARKETING SPECIALIST - URGENT (H/F)

We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. At Lilly, we're inspired to make a difference in people's lives every day - through the discovery of life-changing medicines, better understanding of disease management, and support for people living with illness and their families and friends. Our work today - from our research programs to our volunteer initiatives - is a reflection of our heritage of uniting caring with discovery to make life better for people around the world.

We are committed to investing in our employees - through competitive salaries, training and development, health, and the opportunity to do good. The pharmaceutical industry is a complex, rapidly changing environment and we are looking for highly capable people to help us accomplish our mission!

Our Customers live in a Digital world. We strive to create customer experiences that make them feel genuinely cared for, able to trust us, and that we are easy to interact with.

Are you interested in helping us connect with them so that they can get the best possible outcomes with our medicines? Do you want to be embedded in the business and bring your technical skills and Digital know-how to the table? You will be responsible for the strategic development and operational implementation of Digital strategic plans/solutions for key brands. You will manage complex partnerships with various vendors and ensure compliance is maintained with all the Digital solutions developed. You will participate and liaise with Marketing and cross-functional teams locally and with other Digital teams globally. You act as a local subject matter expert on a core Digital workstream (Web, Social Media, Email, Digital Analytics, etc.).

A curiosity and passion for crafting amazing customer experiences

University Degree, minimum 3-5 years of Digital Marketing experience

Experience in designing, implementing, and analyzing Digital and Omnichannel solutions

Experience with the successful implementation of corporately provided IT/Digital technology platforms for local use

Digital Marketing

A proven track record in leveraging Email (Veeva Approved Email, Salesforce Marketing Cloud) and a keen understanding of email excellence

Ability to design and co-create end-to-end digital omnichannel journeys that provide our customers with added value experiences

A proven track record in Social Media technology and strategy, including AdWords, etc.

Knowledge and experience with Google Analytics and other digital measurement tools

Understanding of Direct to Consumer advertising and CASL (anti-spam legislation)

Knowledge of Health Canada and PAAB regulations would be an asset

Knowledge of the external Digital landscape and a keen interest in innovation especially in the context of Digital Marketing

Digital Technology

Experience with the successful implementation of corporately provided IT/Digital technology platforms for local use (scope of work, considerations, recommendations, planning, implementation, controls)

Familiar with agile concept and methodology to implement large-scale initiatives in an iterative manner

Ability to manage multiple projects with a focus on strategy and execution and ensure appropriate and complex processes and procedures are followed

Knowledge of CRM and emailing platforms and well-versed in integrating CRM solutions

Well-versed with agile principles and collaboration frameworks

Demonstrated ability to successfully work with multiple business partners across multiple business units.

Strong Interpersonal and Influencing skills (teamwork, cross-functional partnership, relationship building, removing barriers in a new space)

Experience in the Canadian Pharmaceutical environment is preferred

This role is determined to be a flexible worker, where on-site presence in the Toronto office is expected to be 4-12 days per month, as determined by your manager and business needs.

Eli Lilly and Company, Lilly USA, LLC and our wholly owned subsidiaries (collectively “Lilly”) are committed to help individuals with disabilities to participate in the workforce and ensure equal opportunity to compete for jobs. Lilly does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.

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