Chargé(e) marketing senior (h/f)

Senior Advisor Marketing Intelligence Location Hybrid work in Montréal, QC : A career as a Senior Advisor in Marketing Intelligence - Digital Performance in the Martech team at National Bank means acting as a specialist in measuring and enhancing the user experience, where your passion for data and your ability to formulate strong arguments based on it will be at the heart of your daily mission. You act as a liaison between business teams and delivery teams in business and technology projects for the Digital sector.

This role allows you to have a positive impact on our organization, thanks to your skills in business analysis and communication, which contribute to the implementation of new technologies.

Analyze the data needs of stakeholders, understand strategic issues, and propose solutions that respect the bank's guiding principles.

Use in-depth data analyses to formulate and defend arguments during strategic decision-making.

Regularly present data-based insights at meetings with stakeholders to influence strategic and operational decisions.

Collaborate with product owners, business line partners, IT, UX, and business intelligence teams to analyze and optimize platform performance and digital experience.

Conduct high-level and detailed impact analyses from all angles with the help of specialists.

Make proposals for change management strategy to guide self-service and develop data usage.

Document and effectively communicate analyses and recommendations to stakeholders to support strategic decisions.

Digital is more than 300 specialists who work in an agile, proactive, and collaborative manner to seize opportunities, stay at the cutting edge of technology, and continuously improve processes.

Within the Martech sector, you are part of a team of 10 colleagues and report to the Senior Director of Martech Analytics. Our team stands out for being dynamic and seeking to change the landscape of marketing and digital customer experience.

We aim to offer you maximum flexibility to enhance your quality of life. This includes a hybrid work environment, as well as a flexible and adaptable schedule.

Our personalized training programs, based on learning in action, allow you to master your profession and develop new areas of expertise. Tools such as the Data Academy, language training, the Harvard Learning Center, and coaching and mentoring support are available to you at all times.

Minimum of 5 years of experience in using data to argue and convince in a professional context.

Ability to clearly articulate the business implications of data to various audiences, including non-specialists.

Skills in business analysis in a technology-driven ecosystem.

Experience in the SBIP ecosystem and mobile application is an asset.

Experience in business process transformation, change management, and continuous improvement.

Experience in using data analysis tools such as Adobe Analytics, Google Analytics, Snowflake, Power BI.

Your benefits In addition to competitive compensation, upon hiring you'll be eligible for a wide range of flexible benefits to help promote your wellbeing and that of your family.

• Flexible group insurance
• Generous pension plan
• Employee and Family Assistance Program
• Opportunities to get involved in community initiatives
• Virtual sleep clinic

Whether through our surveys or programs, regular feedback and ongoing communication is encouraged. We're putting people first We're a bank on a human scale that stands out for its courage, entrepreneurial culture, and passion for people.