I need an art director
Canadian Premier League
We are three organizations under one roof with a shared goal of making soccer the #1 sport in
More specifically, we are Canada’s Tier 1 men’s professional soccer league (Canadian
Premier League CPL), a developmental league (League1 Canada), and a related commercial
business (Canadian Soccer Business CSB) that complement one another in pursuit of this goal.
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The CPL is comprised of eight member Clubs serving communities from coast to coast. we will embark on our seventh season building upon our record setting playoffs to end the 2024
In addition to playing in domestic competitions (CPL and the Canadian Championship),
we also represent Canada in the global FIFA ecosystem via our regional club competition, the
League1 Canada is the platform that serves as the steppingstone between the high-performance
youth, elite amateur and professional levels. Since 2014, over 1500 women and 2000 men have
played in the Premier Divisions of L1, with hundreds of them graduating on to the professional
ranks of the sport. CSB is a commercial agency that is the engine of growth for Canadian Soccer. It represents media
rights and a suite of leading national corporate partnership properties including Canada Soccer’s
Women’s and Men’s National Teams, Youth National Teams, Canadian Championships, CPL and
The Canadian Premier League (CPL) is seeking a highly skilled and forward-thinking Art Director
creative across multiple platforms. Reporting to the Director, Creative & Brand, you will play a
pivotal role in shaping the League’s design language, elevating brand storytelling, and ensuring
From overseeing large-scale branding initiatives to designing for social media, you will be at the
forefront of CPL’s creative efforts. identity, ensuring consistency and innovation across all marketing assets.
• Lead the visual direction for major league initiatives, including seasonal campaigns,
Creative & Content Design
• Design high-quality graphics for marketing campaigns, social media, sponsorships,
merchandise, web assets, presentations and in-venue experiences.
- Develop advertising assets across broadcast media, digital, social, and print.
- Conceptualize and execute engaging content that connects with fans, from motion
graphics and infographics to matchday visuals and hype videos.
Design branding materials for stadium experiences, matchday activations, and league
Develop signage, banners, ticketing elements, and environmental graphics to bring the
Work closely with the Director, Creative & Brand, marketing team, business teams,
soccer operations, clubs, and external partners to develop and execute impactful
creative strategies.
- Mentor and guide designers, ensuring high-quality, consistent work across the team.
- 10+ of experience in graphic design, branding, or art direction, preferably in sports,
Strong portfolio showcasing branding, broadcast, digital, social and experiential design
Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign – After
Effects is a bonus).
- Ability to work in dynamic fast-moving environment while managing multiple projects.
- A strategic thinker with a passion for pushing creative boundaries and generating
Exceptionally detail-oriented with the ability to execute high-quality work under tight
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