Media Strategy and Planning Manager

As a Media Supervisor you are responsible for leading the planning management and execution of our clients media strategy to maximize client business/marketing objectives. This person must have in-depth knowledge of all digital channels including display programmatic video mobile social OOH and other emerging channels. This person will be a strategic leader both internally and in client presentation. This role will work closely with Marketing Science and Strategy to align media efforts to other marketing efforts. They will be responsible for owning the day-to-day client and key third-party vendor relationships. They will manage and distribute work across the associate planners planners and senior planners on the team.

Our new hires & employees are the future of our organization and we want to set you up for long-term an effort to do so we expect our team to work from an office a minimum of 3 days a week.

You will:

Coordinate and oversee the management trafficking optimization and reporting of all campaign initiatives.

Manage the billing team and provide final approval on all billing needs

Oversee and approve all media campaign set-up and execution including working with other internal teams and clients to secure deliverables.

Provide strategic insights and optimizations for all client reports.

Research and prepare new information for paid media plans RFPs and presentations.

Evaluate build and maintain relationships in the display and emerging media community.

Stay up to date on and advise the Media team on the latest trends in interactive marketing / media and developments.

Lead the development of Point of View (POV) documents on new trends or special opportunities.

Evaluate client needs and escalate needs or issues as they arrive to leadership

Drive audience insights and channel strategy

Sell in media initiatives to client

Integrate with neighbouring disciplines (MKS Strategy Creative) on overall campaign direction

You have:

• 5 years experience as a Senior Media Associate and/or relevant role in Media
• In-depth understanding of digital media campaign management and optimization practices
• Proven to be a proactive self-starter with experience leading large accounts within an agency in an integrated fashion (collaboration data sharing co-leading efforts focused on client satisfaction growth performance vs KPIs)
• Proven experience in media planning buying or management preferably in B2B sectors.
• Strong expertise in video display YouTube Amazon and OOH media channels.
• Experience negotiating partner-direct sponsorships content creation and 360-degree activations.
• Demonstrated experience managing a team including delegation mentoring and performance management.
• Analytical skills with the ability to interpret campaign data and optimize strategies.
• Excellent communication and stakeholder management skills.
• Proficiency with media planning tools analytics platforms and reporting software.
• Ability to multitask and manage multiple campaigns simultaneously.

What we offer:

• Global maternity and parental leave
• Competitive benefits packages
• Vacation compassionate leave personal/sick days and flex days
• Access to online services for families and new parents
• Early Dismissal Fridays (off at 3:00 PM local time every Friday)
• 13 affinity groups
• Internal learning and development programs
• Enterprise-wide employee discounts

Critical Mass is an equal opportunity employer.

The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs and . We will not use apps such as Facebook Messenger WhatsApp or Google Hangouts for communicating with you. We will never ask you to send us money technology or anything else to work for our company. If you believe you are the victim of a scam please review your local government consumer protections guidance and reach out to them directly.

If U.S. based: Canada based: U.K. based: Costa Rica based: Experience:

Manager