Senior copywriter Job Description
Senior copywriter Job Description Template
A Senior Copywriter crafts compelling, brand-aligned content across various platforms. Responsibilities include creating persuasive copy, editing, proofreading, and leading junior copywriters. Mastery in storytelling, grammar, and marketing strategy is essential.
Responsibilities:
- Create and develop compelling and creative copy for various marketing and advertising campaigns
- Collaborate with the creative team to ensure the copy aligns with the overall messaging and brand guidelines
- Proofread and edit all copy to ensure accuracy and consistency
- Stay up-to-date on industry trends and incorporate them into copywriting strategies
- Manage multiple projects and meet tight deadlines
- Present and pitch copy concepts to clients and stakeholders
- Provide guidance and mentorship to junior copywriters
- Analyze data and adjust copy strategies to improve engagement and conversion rates
Requirements:
- Exceptional writing skills with a strong command of grammar and punctuation
- Ability to write compelling and persuasive copy for various mediums, including print, digital, and social media
- Strong research skills to gather information and data for use in copywriting
- Experience in creating content for various industries and target audiences
- Ability to collaborate with other departments, including design and marketing, to ensure cohesive messaging
- Knowledge of SEO and content marketing strategies
- Ability to meet tight deadlines and work on multiple projects simultaneously
- Strong attention to detail and ability to proofread and edit own work effectively
