Remote Social Media Strategy Lead

Jobgether

Lead organic social strategy remotely from Canada, combining SEO expertise with influencer marketing across Instagram, TikTok, and YouTube.As Influencer and Social Media Lead, you will shape the brand’s digital presence across search engines and AI-powered discovery platforms. You will manage editorial planning, content optimization, creator relationships, and external partners. The role focuses on building visibility, trust, and lasting audience engagement within pet wellness.Key Responsibilities:
Develop and optimize Instagram, TikTok, and YouTube strategiesManage integrated editorial calendars across organic channelsOversee influencer campaigns from selection through evaluationCoordinate agencies, creators, freelancers, and production partnersRefine formats and distribution using performance insightsRequirements:
Several years managing short-form, long-form, and evergreen contentStrong SEO expertise beyond basic keyword researchUnderstanding of GEO and AI Search visibility factorsExperience leading content creators or social media professionalsExcellent German communication and good English proficiencyApply strategic leadership, SEO, influencer management, and content optimization to grow organic visibility for a pet wellness brand.
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Vacancy posted 1 hour ago

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