Performance Marketing Manager Paid Acquisition

Own paid acquisition for ZOLEO across Google, Meta, and Amazon in a hybrid Growth Marketing Manager role with measurable revenue responsibility. Use experimentation, attribution, and automation to scale profitable customer growth across DTC, marketplace, and emerging B2B channels.At Roadpost, you will help evolve ZOLEO from a hardware-led satellite communicator into a safety and preparedness platform. This hands-on manager role spans campaign strategy, creative testing, marketing measurement, and customer acquisition economics. You will work across marketing, e-commerce, and sales to improve conversion and accelerate growth.Key Responsibilities:
Own and optimize Google, Meta, and Amazon paid campaignsDevelop scalable acquisition strategies and performance benchmarksRun structured creative, audience, and landing-page testsEstablish KPI reporting and attribution practicesManage channel budgets and guide investment decisionsRequirements:
Four to seven years of growth marketing experienceDemonstrated success scaling paid acquisition profitablyExperience with Google, Meta, and Amazon campaign managementProficiency in CAC, ROAS, MER, and attributionExperience integrating AI tools and marketing automationBring paid media expertise, analytical judgment, and experimentation skills to expand ZOLEO customer acquisition and revenue across channels.
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