Junior Performance Marketing Analyst

Turn campaign data into actionable conclusions as a Junior In-App Media Buyer in Canada, with fully remote international work. Focus on performance marketing.

This junior role contributes to mobile advertising campaigns across European Tier 1 and Tier 2 markets. You will organize data, track key performance indicators, analyze cohorts, and evaluate user behavior. The position also develops practical knowledge of campaign optimization, market research, and advertising platforms including Unity Ads.

Key Responsibilities:

• Prepare and organize campaign data for performance analysis
• Track key performance indicators and draw actionable conclusions
• Conduct cohort analysis to evaluate effectiveness and user behavior
• Monitor campaign performance and work with Unity Ads publishers
• Identify optimization opportunities across acquisition campaigns and markets

Requirements:

• Strong analytical skills and data-driven decision-making interest
• Ability to identify patterns and logical conclusions from spreadsheets
• Proficiency in Excel or Google Sheets
• Understanding of marketing funnels and effective creative trends
• Willingness to learn advertising platforms and optimization techniques

Apply analytical thinking, spreadsheet proficiency, and cohort analysis to improve mobile advertising campaign performance internationally.