Demand Generation Analytics Director
Adelphi Group
Shape demand generation through full-funnel analytics, channel optimization, and rapid iteration at Flywheel’s digital commerce solutions business.As Director of Demand Generation, you will establish performance measures across channels, campaigns, and personas. You will diagnose bottlenecks, optimize programs, and communicate business impact to stakeholders. The remit includes paid media, SEO, email, webinars, account-based marketing, and sales enablement.Key Responsibilities:
Own full-funnel reporting and analyticsDefine KPIs by channel, campaign, and personaDrive rapid iteration through performance diagnosisOptimize paid search, social, LinkedIn, SEO, and emailSupport cross-functional demand generation team leadershipRequirements:
8+ years of B2B demand generation experience3+ years leading demand generation teamsData-driven approach to diagnosing and optimizing performanceExperience with HubSpot, Salesforce, ABM, and analytics platformsStrong collaboration and stakeholder management skillsUse demand generation analytics, marketing automation, and channel optimization to improve pipeline performance across Flywheel and Perpetua.
#J-18808-Ljbffr
Own full-funnel reporting and analyticsDefine KPIs by channel, campaign, and personaDrive rapid iteration through performance diagnosisOptimize paid search, social, LinkedIn, SEO, and emailSupport cross-functional demand generation team leadershipRequirements:
8+ years of B2B demand generation experience3+ years leading demand generation teamsData-driven approach to diagnosing and optimizing performanceExperience with HubSpot, Salesforce, ABM, and analytics platformsStrong collaboration and stakeholder management skillsUse demand generation analytics, marketing automation, and channel optimization to improve pipeline performance across Flywheel and Perpetua.
#J-18808-Ljbffr
Vacancy posted 1 hour ago
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