Marketing And Branding Manager

Company ProfileMyth Szechuan Cuisine serves Sichuan and Hunan dishes with a contemporary approach in a welcoming setting featuring natural wood and greenery. Offering dine-in, takeout and delivery services, the restaurant combines bold regional flavours with a thoughtfully designed dining experience. Myth Szechuan Cuisine also coordinates marketing activities for two affiliated businesses: Myth Grill & Yakitori Bistro, specializing in Japanese charcoal-grilled cuisine, and Myth Dessert & Patisserie, offering handcrafted desserts.
Title: Marketing and Branding ManagerCompany Name: Myth Szechuan CuisineWork Location: 8100 Ackroyd Rd Unit 90, Richmond, BC V6X 3K2Terms of Employment: Full-time, PermanentHours: 40 hours /WeekWage: $55.00 per hourLanguage of Work: English
Job Duties
Direct marketing and branding for Myth Szechuan Cuisine and its coordinated marketing services for the two affiliated Myth businesses.
Develop and evaluate strategies to strengthen brand recognition and increase dine-in, takeout and delivery sales.
Manage marketing budgets, allocate resources and assess campaign performance.
Lead market research to guide customer targeting, brand positioning, menu development and promotions.
Develop promotional partnerships and sales channels with local businesses, community organizations and delivery platforms.
Direct advertising, media relations, events and shared membership campaigns to attract and retain customers.
Oversee website development, online ordering and digital membership features with external service providers.
Coordinate creative and restaurant teams to manage social media, online communications and consistent brand standards.
Qualifications
A Bachelors degree in Marketing, Business Administration, communication or a related field is required.
At least 3 years of relevant working experience in a managerial role is required.
Experience in restaurant, hospitality or consumer brand marketing is an asset.
Knowledge of digital advertising, social media, market research and customer loyalty and promotion programs.
Ability to manage marketing for multiple brands and evaluate campaign performance.
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