Category and Shopper Development Manager
Nestle Operational Services Worldwide SA
Job Responsibility:
Position Snapshot Business area: Nestlé Canada Location: North York, ON located at 25 Sheppard Ave W, North York, ON M2N 6S8;
Hybrid Position
A little bit about us While Nestlé is known for KitKat, Gerber, Nescafe, and Häagen-Dazs, our recipe for success comes down to one thing: our people.
We strive to lead a people-focused culture that empowers employees to bring their authentic selves to work each day. There are 3,000+ members of Nestlé Canada celebrated for taking action using agility, courage, and trust to find solutions that benefit the business or greater good. We're a team of changemakers, who are curious and challenge the status quo, that take risks that will help drive us forward.
Our focus is not only on nourishing our customers, but also about enriching you. We know that empowerment leads to strong employee engagement, a great work culture, and motivated employees.
What to Expect: We are looking for a Category and Shopper Development Manager based at our Head Office location in North York reporting into the Category and Shopper Development Leader, Confectionery. We are looking for a high performer, with analytical capabilities, problem solving and strategic planning skills to drive our category and shopper strategies within the Confectionery category to deliver agreed objectives/targets.
A day in the life:
- Leads the overall Integrated Commercial Planning (ICP) process for the Confectionery category and ensures customer representation and effective category contribution to deliver against key milestones
- Owns key updates to Sales playbook components ongoing, including channel strategy and dynamic updates of 4P's
- Measures the execution of the playbook and plan assumptions and adjusts accordingly
- Lead Retail Development priorities and communication to field sales teams for Confectionery business
- Develop and lead customer selling stories to achieve business objectives
- Create/implement an approach to managing key customers strategically, efficiently and effectively across the value chain (Winning with Customers)
- Lead activation and sales communication plans with marketing, sales and the customer (all channels) for specific formats
- Prepare inputs throughout the year to update the sales team on progress against annual plan
- Supports TTS controls working to improve effectiveness and efficiency of TTS within a defined framework change TTS to Trade Spend for External posting
- Collaborates with supply chain resources as an input into the sales forecast
- Represents Category Shopper Development in I2L/product commercialization and owner of Channel Pack and Pricing Strategy formulation, documentation, and communication as applicable remove I2L reference for external posting
- Lead sales recommendations for ongoing sku rationalization and optimization
Role Requirements
- University degree in a Business Administration with a focus on sales, marketing, or finance.
- 6+ years of combined sales and/or Category Management experience, CPG Foods experience an asset.
- Business trade spend acumen required
- Excellent project management, facilitation, and communication skills.
- Experience with MS Excel, PowerPoint, Word, Power BI
- Proficiency in Nielsen Analytics (experience with Customer POS data is an asset)
Preferred Skills
- Excellent leadership abilities, fostering collaboration and strong interpersonal skills
- Outstanding organizational skills, effective time management, exceptional prioritization abilities, ability to work in a fact paced dynamic environment
- Proficient in project management, with a keen eye for detail
- Demonstrated understanding of Shopper Analytics
Benefits
- Comprehensive total rewards benefits package including Health and Dental benefits that start on day one of employment
- Company matched pension plan
- Four weeks of Vacation and five personal days (Personal Paid Holidays)
- Flexible and hybrid work arrangements
- Excellent training and development programs as well as opportunities to grow within the company
- Access to Educational Assistance & Tuition Reimbursement
- Bonus eligibility
- Gender affirmation benefits to ensure access to necessary care, resources, and coverage for gender-affirming procedures
- Fertility Services and Surrogacy Medical Coverage to support the pursuit of a path to parenthood regardless of medical conditions, gender or sexual orientation
- Adoption benefits to remove some of the financial barriers associated with adoption
- Access to the Discount Company store with Nestlé, Nespresso, and Purina products (Located across various Nestle offices/sites)
- Additional discounts on a variety of products and services offered by our preferred vendors and partnerships
What you need to know
We will be considering applicants as they apply, so please don't delay in submitting your application.
Nestlé Canada is an equal-opportunity employer committed to diversity, equity, inclusion, and accessibility. We welcome qualified applicants to bring their diverse and unique experiences as a result of their education, perspectives, culture, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, veteran's status, colour, religion, disability, sexual orientation, and beliefs.
If you are selected to participate in the recruitment process, please inform Human Resources of any accommodations you may require. Nestlé will work with you to ensure that you are able to fully participate in the process. #LI-Hybrid
We are Nestlé, the largest food and beverage company. We are 308,000 employees strong driven by the purpose of enhancing the quality of life and contributing to a healthier future. Our values are rooted in respect: respect for ourselves, respect for others, respect for diversity and respect for our future. With more than CHF 91.4 billion sales in 2018, we have an expansive presence with 413 factories in more than 85 countries. We believe our people are our most important asset, so we'll offer you a dynamic inclusive international working environment with many opportunities across different businesses, functions and geographies, working with diverse teams and cultures. Want to learn more? Visit us at
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