Digital Marketing Specialist

Job Responsibility: Ingram Micro is a leading technology company for the global information technology ecosystem. With the ability to reach nearly 90% of the global population, we play a vital role in the worldwide IT sales channel, bringing products and services from technology manufacturers and cloud providers to business-to-business technology experts. Our market reach, diverse solutions and services portfolio, and digital platform Ingram Micro Xvantage™ set us apart. Learn more at Ingram Micro has earned Great Place to Work Certification ™ for 2025-2026 in Canada! This prestigious recognition reflects our commitment to our people and our culture. Come join our team where you’ll make technology happen in surprising ways. Let’s shape tomorrow - it’ll be a fun journey! This position is a hybrid role based in our Mississauga office with the opportunity to work 2 days remotely per week Overview : We are seeking a results-driven Marketing professional to lead, manage and execute digital marketing campaigns that drive engagement, lead generation, and conversion across our Xvantage platform and Adobe Marketo Suite. This role will be the foundation of our digital-first strategy, acting as the go-to for all things digital, blending creative thinking with technical expertise to help scale campaigns and deliver measurable ROI. Key Responsibilities: Marketing Automation & Campaign Management

• Own and manage the Adobe Marketo platform, including campaign setup, nurture workflows, lead scoring, segmentation, and reporting.
• Build, launch, and optimize digital campaigns across email, landing pages, automation, and lead tracking.
• Plan and deploy email campaigns—from strategy and creation to testing, optimization, and reporting.
• Maintain data hygiene, support segmentation strategies, and ensure effective CRM lead handoff.

Digital Platform Enablement

• Lead deployment of new digital platforms and tools, including website enhancements, landing pages, and lead capture tools.
• Drive continuous improvement across all digital touchpoints, ensuring seamless and consistent user experience.
• Stay current with platform updates, digital best practices, and B2B IT marketing trends.

Data-Driven Marketing & Insights

• Monitor and analyze campaign performance using tools such as Excel, Looker Studio, Ad Butler, Kentico, Marketo Reports, and Adobe CJA.
• Leverage marketing analytics to uncover performance trends, refine targeting, and inform go-to-market decisions.
• Partner with data teams to ensure reporting accuracy, automation, and actionable insights.

Cross-Team Collaboration

• Collaborate with account managers, vendors, vendor management and sales teams to develop and execute integrated campaigns across multiple channels.
• Coordinate multi-channel initiatives including content syndication, webinars, paid media, and internal sales enablement.
• Act as a digital marketing subject matter expert, educating internal stakeholders and influencing vendor engagement strategies.
• Work closely with Ingram Micro’s global marketing teams to adopt, localize, and roll out digital innovations.

What you bring to the role:

• Diploma or Degree in Marketing, Business, or a related field.
• 3–5 years of marketing experience within B2B technology, distribution, reseller, or vendor environments are a must.
• Proven hands-on expertise with Adobe Marketo Suite (campaign execution, lead nurturing, reporting).
• Knowledge of email marketing best practices, including deliverability, segmentation, personalization, and A/B testing.
• Familiarity with digital platforms such as Kentico, Ad Butler, Eloqua, Adobe CJA, and Workfront.
• Proficiency in marketing data analysis using GA4, Excel, Power BI, or similar tools.
• Strong understanding of the B2B buyer journey and ability to create campaigns that nurture leads through to conversion.
• Balance of strategic thinking with hands-on campaign execution.
• Established and productive individual contributor who works independently with general supervision.
• Ability to manage moderate to complex projects and resolve issues using sound judgment within defined policies and procedures.
• Strong problem-solving skills, with the ability to explain and influence others through>

• Bilingual and fluent in French would be preferred but not required.
• A passion for digital innovation, continuous improvement, and driving measurable marketing outcomes.
• *This is not a complete listing of the job duties. It’s a representation of the things you will be doing, and you may not perform all of these duties.

At Ingram Micro, certain roles are eligible for additional rewards, including merit increases, annual bonuses, or sales incentives. These awards are allocated based on position level and individual performance. Canadian associates have access to flexible Healthcare, Dental, Vision, well-being benefits and perks, critical illness, disability coverage, mental health support, paid time off, RRSP Matching and much more! Equal Opportunity Statement As a diverse and inclusive organization, we encourage individual achievement and recognize the strength of a diverse workforce. Ingram Micro Canada is proud to be an equal opportunity employer. We consider qualified applicants without regard to race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. Accommodations for job applicants are available on request, please contact us by sending an email to View email address on ca.edajobs.com. This email box is designed to assist with accommodations through the hiring process. Emails sent for non-accommodation-related inquiries, such as following up on an application, will not receive a response. In your email, please provide contact details, and preferred contact method and describe the accommodation so we can work with you to assist. Ingram Micro’s Commitment to ESG (Environment, Social & Governance) Ingram Micro is a values-driven organization and our commitment to ESG performance is a statement about who we are and our desire to make a difference each day through the way we do business. Through our IngramMicroESG program, we establish policies, programs, and practices to achieve continuous improvement on the Environmental, Social and Governance areas that are most significant to our stakeholders. Learn more about our ESG initiatives and read our ESG reports here – Ingram Micro ESG.