Content Creator
Proppel Inc.
What we’re looking for
We’re a US-based holding company behind several consumer brands, including a women’s haircare brand with vegan, science-backed scalp and hair care products. The products are sold DTC, on Amazon, and in major beauty retail stores. You’ll be the on-camera face of the brand on TikTok and Instagram Reels.
What You’ll Be Doing
- Shoot, edit, and post organic TikToks and Reels featuring the products we ship to you.
- Create evergreen content on your own, from idea and hook through filming, editing, and captioning.
- Edit footage our team captures at events and activations into fast, post-ready videos.
- Write strong hooks for the first three seconds of every video, using the framework we train you on.
- Track how each video performs on shares, saves, and engagement, and use those insights to improve.
- Stay on top of trends, sounds, and formats, and manage your own content calendar and posting rhythm.
Requirements
- 2 to 4 years of experience creating short-form video for brands, creators, or your own accounts (strong personal accounts count).
- A natural, authentic, relatable presence on camera.
- Smartphone filming skills, including lighting, framing, audio, and product close-ups.
- Proficiency in CapCut, Premiere Pro, or a similar editor, including captions, trending audio, cuts, and basic color correction.
- A solid grasp of hooks, pacing, retention, and how TikTok and Instagram reward shares and saves.
- A portfolio of TikToks and Reels you created, filmed, and edited, ideally featuring products.
Nice to Have
- Experience creating content for beauty, haircare, or wellness products.
- Working knowledge of TikTok and Instagram analytics.
We consider candidates from all around LATAM.
Please note this is a contractor position. As a contractor, you are responsible most of the time for managing your own contributions to social security, health insurance, and any applicable taxes or obligations in your country of residence. This can vary depending on the client. For contractor FAQs, please visit our website.
#J-18808-Ljbffr$70k - $80k per year
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