Financial Literacy Content Marketing Advisor
National Bank of Canada
Shape financial literacy content for National Bank through social media, editorial planning, and audience insights in a hybrid work environment. This permanent, full-time role offers an intermediate professional path.As a Content Marketing Advisor, you will develop content strategies across channels and initiatives. You will transform financial topics, research, and business objectives into clear briefs, editorial angles, and engaging concepts. The role requires writing, editing, agency collaboration, and performance analysis.Key Responsibilities:
Develop content strategies aligned with audience needs and business objectivesPlan financial literacy social media calendars using audience insightsTranslate financial topics into creative briefs and content conceptsGuide content development with agencies and internal specialistsAnalyze performance and recommend improvements to future contentRequirements:
Bachelor’s degree and five years of relevant experienceExperience developing content strategies, calendars, or social programsStrong writing, editing, and creative briefing expertiseExperience coordinating agencies and multiple internal partnersAbility to interpret performance data and recommend actionsBring content strategy, social media, and financial literacy expertise to National Bank’s audience-focused communications team.
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Develop content strategies aligned with audience needs and business objectivesPlan financial literacy social media calendars using audience insightsTranslate financial topics into creative briefs and content conceptsGuide content development with agencies and internal specialistsAnalyze performance and recommend improvements to future contentRequirements:
Bachelor’s degree and five years of relevant experienceExperience developing content strategies, calendars, or social programsStrong writing, editing, and creative briefing expertiseExperience coordinating agencies and multiple internal partnersAbility to interpret performance data and recommend actionsBring content strategy, social media, and financial literacy expertise to National Bank’s audience-focused communications team.
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Vacancy posted 1 hour ago
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