Communications Sr Analyst (Contract)

As part of PepsiCo Canada’s Communications team, the Communications Analyst (contract) will be responsible for supporting external communications for the One PepsiCo Canada business. This is a 12-14 month contract role. The ideal candidate is a strong communicator, strategist and communications generalist with experience in corporate reputation, brand PR, content creation, and engagement measurement
What you can expect from us
Competitive compensation and comprehensive benefits designed to fit your unique needs
A dynamic and inclusive culture that promotes you to bring your whole self to work
Inspiring positive change for people and the planet with sustainability goals
A supportive team that will encourage your professional growth and development
Total Compensation$75,300 - $122,760
Responsibilities
Serve as communications advisor to PepsiCo Canada’s marketing teams on external communications initiatives
Support brand PR and corporate reputation plans that leverage creative ideas, media and influencers to support new campaigns, innovation launches, brand programming and other corporate priorities
Provide thoughtful and timely review of external social media, influencer content, partnerships and sponsorships for potential reputational issues
Regularly liaise and collaborate with PepsiCo Foods US, PepsiCo Beverages US, and PepsiCo brand and corporate communications team members as well as cross-functional stakeholders
Stay informed of key issues and trends impacting the company and industry as well as current events that may impact programming
Conduct media outreach to trade and local/community media on behalf of our brands
Oversee and manage the work of agency teams, ensuring flawless execution, rigorous measurement and resources
Support crisis and issues communications, as needed
Provide functional comms support across Foods and Beverages
Qualifications
Bachelor’s Degree in English, Communications, Journalism or related field
5-7 years of professional communications experience, preferably with 2 years within a PR agency with direct media and creator interaction
Strong media relations skills including strategic planning and the ability to story-mine and pitch top-tier reporters
Strong expertise in navigating influencer/talent/partnership programming and protocols
Strong understanding of social media, including new and emerging channels and analytics
Excellent oral and written communication skills – including presentations and media materials – and an ability to develop materials under tight timelines
Unique experiences that demonstrate creative instinct, passion for marketing and deep consumer empathy
Proven track record of driving successful, insight-based, high-impact creative communications programs that deliver against brand business objectives, on time and within budget
Proven ability to interact with, manage, and influence cross-functional teams and agency partners, and work in a matrixed environment
PR agency experience preferred.
Careers to Smile AboutAt PepsiCo, you’ll discover a place where our mission is to create smiles around the world. With a portfolio of more than 500 beloved brands including, Gatorade, Lay’s and Quaker, our work touches millions of people every day.
At the heart of the company is a team of thinkers, creators, and problem-solvers who collaborate to innovate and turn ideas into action. Driven by innovation and a focus on creating joyful moments through food and drinks, our decisions are guided by consumer centricity, creating opportunities for our associates to do meaningful work and make a lasting impact in the communities we serve.
Whatever your role, you’ll be part of a global community that values your ideas and empowers you to make an impact, on your career and on the world around you.
PepsiCo may use Artificial Intelligence as part of its hiring process. Specifically, we may use AI-based tools to screen, assess, or select applicants.
This posting is for an existing vacancy.
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