Senior Integrated Marketing Manager Real Estate

Lead integrated marketing for Bosa Properties in Vancouver, connecting brand positioning, customer insight, content, and performance measurement.This Senior Brand & Marketing Manager role translates complex business requirements into coordinated marketing blueprints. You will define audiences, channel mixes, messaging, timelines, KPIs, and success measures for projects and portfolios. Your work connects strategy to execution across brand, content, social, search, paid media, and partnerships.Key Responsibilities:
Lead integrated marketing planning for complex initiativesDistill requirements into clear briefs and marketing blueprintsDefine channel, investment, and performance recommendationsChampion purchasers, renters, prospects, and their journeysManage scopes, budgets, timelines, and partner relationshipsRequirements:
10+ years of relevant marketing experienceProven integrated planning experience for initiatives or portfoliosStrong analytical and insight-driven mindsetUnderstanding of digital marketing ecosystems and channel connectionsExcellent communication and creative judgmentApply integrated planning, digital marketing knowledge, and performance insight across Bosa Properties’ real estate initiatives.
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