Geo Digital Producer

Area(s) of interest:
Web and digital, Marketing
Location(s):
Montreal
A career as a GEO Digital Producer on the Digital Production team at National Bank means acting as the central point of contact among the cross- functional experts dedicated to the GEO initiative, accelerating execution, ensuring workstream alignment, and maximizing business impact. This role is designed to speed up the delivery of GEO initiatives that directly affect the Bank's visibility in AI- powered answer engines
By relieving GEO experts of coordination and follow-up activities, this role increases the speed of action delivery, improves performance on visibility, mention, and citation metrics, and accelerates business outcomes related to digital acquisition .
Your role
Develop, maintain, and evolve the GEO roadmap and action plan ;
identify barriers to initiative delivery and coordinate mitigation plans .
Coordinate the work of the GEO Core Team and stakeholders from Digital, Marketing, Communications, IT, and business units .
Track deliverables, timelines, risks, dependencies, and delivery issues;
ensure business priorities are achieved and maximize the value delivered by GEO initiatives .
Facilitate alignment among the various areas of expertise involved, including SEO/GEO, content, copywriting, communications, partnerships, analytics, and IT .
Prepare progress updates, dashboards, and recommendations for managers and governance committees .
Support priority setting, capacity management, and work coordination across teams .
Contribute to the evolution of the GEO operating model and the continuous improvement of working practices .
Within the Digital Marketing and Content sector, you are part of a large team of 36 colleagues and report to the Senior Director of Digital Production. Our team stands out for its collaboration, complementary expertise, and commitment to accelerating the delivery of high-value digital initiatives .
We aim to offer you maximum flexibility to support your quality of life. This includes a hybrid work environment and a flexible, adaptable schedule .
The Bank values continuous development and internal mobility. Our personalized training programs, based on learning through action, help you master your profession and develop new areas of expertise. Resources such as the Data Academy, language training, Harvard Learning Center, and coaching and mentoring support are available to you at all times .
Requirements
Extensive experience coordinating large- scale digital programs or initiatives .
Excellent organizational, planning, and priority -management skills .
Strong ability to engage and influence multidisciplinary teams without direct reporting authority .
Experience in digital, marketing, or transformation environments .
Ability to synthesize information and communicate effectively with different levels of management .
Knowledge of SEO, GEO, digital content, or digital acquisition practices .
Languages:French
SkillsAgile Methodologies Change Management Communication Digital Marketing Driving Results Emotional Intelligence Organization Skills Problem Solving Project Management Decision Making Mobilization Resiliency Team Alignment Listening Meeting facilitation
In addition to competitive compensation, upon hiring you’ll be eligible for a wide range of flexible benefits to help promote your wellbeing and that of your family such as:
Health and wellness program, including many options
Employee Share Ownership Plan
Employee and family assistance program
Preferential banking services
Involvement in community initiatives
Virtual sleep clinic
We have an offer that keeps up with trends as well as your needs and those of your family.
Our dynamic work environments and cutting-edge collaboration tools foster a positive employee experience. We value employees’ ideas. Whether through our surveys or programs, regular feedback and ongoing communication are encouraged.
Making a bold move in a people-first environment
We’re a bank on a human scale that stands out for its courage, entrepreneurial culture, and passion for people. Our mission is to have a positive impact on people’s lives. Our core values of partnership, agility, and empowerment inspire us, and inclusion is central to our commitments. We aim, wherever possible, to provide a barrier-free and accessible environment to all employees.
We strive to provide accessibility measures throughout the recruitment process within the limits of our available resources. If you require accommodations, feel free to let us know during our initial conversations. We welcome all candidates! What can you bring to our team?
For an environment that supports your career pathThere are many varied opportunities for you to progress and develop, and move ahead in your career. This includes on-the-job learning and training, co-development and pairing with other employees, professional support and mentoring, internal career days or discussion forums with our leaders.
For an inclusive and diverse environmentWe foster inclusion in an environment where each person’s unique qualities, whether visible or invisible, are celebrated and valued. We welcome all candidates! What can you bring to our team?
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