Marketing Manager - Americas

Marketing Manager – AmericasSales, Marketing and CommunicationsAbout UsWe were born from an eclectic troop of performers. Come live the experience of being yourself every day to create the extraordinary.
Our MissionSince 1984, Cirque du Soleil Entertainment Group has been focusing on ever more creative and magical work in order to constantly push the limits of the imagination and surprise spectators! Innovation and creativity are at the heart of our shows and will continue to transcend our upcoming productions around the world.
Today, we have a place for those who have a marked taste for thinking up exceptional products, for ensuring the smooth running of operations, for putting their ingenuity at the service of their team, in addition to contributing to enhancing their expertise and developing practices unique to Cirque du Soleil!
So don't wait any longer and join the Cirque adventure! You will meet ambitious people and people passionate about the world of entertainment!
The OpportunityThis is not a campaign execution role. As Marketing Manager – Americas, you will be the market owner accountable for revenue, ticket sales, demand generation, and the cultural relevance of every production under your responsibility. You will build integrated strategies that move audiences from curiosity to conviction, lead agencies and cross-functional partners, and make each show matter in every market it touches.
What You'll Do
Own the full marketing strategy and performance for each assigned market, with direct accountability for revenue, ticket sales, and demand generation
Lead integrated marketing plans across paid media, digital, creative, influencers, affiliates, partnerships, PR, and experiential, ensuring every channel works together to drive conversion and urgency
Challenge agencies to move beyond conventional thinking, identifying high-impact, city-specific opportunities that create cultural relevance and audience talkability
Drive a dynamic creative approach, with 20–25 assets per campaign phase, continuously tested, optimized, and adapted to audience, funnel stage, and market context
Build influencer, affiliate, and partnership strategies that go beyond transactional ticket sales to create genuine audience access, content, and community engagement
Act as the key liaison between external agencies and internal teams (PR, Sales, Digital, Revenue Management, Box Office, CRM, Creative, and Brand) rallying everyone around shared objectives
Manage all marketing budgets for assigned productions, ensuring investments are aligned with business priorities and tracked with full financial rigour
What You BringMust-Haves:
7+ years of relevant experience in marketing, advertising, entertainment, live events, or related industries
Proven ability to own a market, from strategy through execution, and drive measurable business results
Strong command of integrated marketing: paid media, digital, social, influencer, partnerships, PR, and experiential
Experience managing external agencies and multiple cross‑functional stakeholders
Strong media knowledge and the ability to challenge and evaluate agency recommendations
Significant marketing budget management experience and financial acumen
Fluency in French and English, spoken and written (required)
Ability to travel as required
Bonus Points For:
Experience in live entertainment or touring productions
Familiarity with digital marketing, paid social, and affiliate platforms
What We Offer
Extended health and dental plan
RRSP with up to 4% employer matching
60% transit pass reimbursement
Complimentary show tickets (4/year) and premiere access
Cirque du Soleil Entertainment Group is committed to creating and maintaining an accessible and inclusive workplace. Proud ambassador of equality in employment, we are committed to eliminating discrimination based on age, skin color, origins, religion, sex, gender, sexual orientation and any other characteristic. Neutral and inclusive writing is now preferred for all new job postings. Accommodations are available for those with disabilities upon request throughout the recruitment process.
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