Product Marketing Senior Consultant

We help the world run better
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed. 

Position Overview

We are seeking a strategic Senior Product Marketing Manager to serve as the Solution Owner for SAP HANA Cloud. This field-facing leadership role drives the commercial success of SAP HANA Cloud both as a standalone database offering and as an integral part of our broader SAP Business Data Cloud and Business AI Platform strategies.

What you'll do 

Solution Ownership & Strategy

• Lead comprehensive product positioning and messaging for SAP HANA Cloud in competitive database markets
• Develop and execute commercial strategies that differentiate SAP HANA Cloud as a market-leading database-as-a-service solution
• Drive business success by positioning unique capabilities optimized for modern AI workloads

Market Leadership & Commercial Excellence

• Own pricing and packaging strategies to maximize market penetration and revenue growth
• Provide expert deal support and manage exception approval processes
• Lead sunset process management for legacy offerings and transitions

Cross-Functional Leadership

• Design and deliver comprehensive field enablement programs for sales and partner teams
• Collaborate with product management, engineering, and sales organizations to align go-to-market strategies
• Serve as primary field-facing spokesperson and subject matter expert for SAP HANA Cloud

What you bring

Technical & Market Expertise

• Deep database market knowledge with understanding of competitive landscape and industry trends
• Proven experience in pricing and packaging strategies for enterprise software or cloud services
• Strong grasp of modern data architectures and AI/ML workload requirements

Leadership & Communication

• Excellent communication skills in English with ability to present to executive and technical audiences
• Demonstrated leadership experience in product marketing or solution ownership roles
• Strong conflict management and cross-functional collaboration abilities

Execution Excellence

• Exceptional ability to prioritize competing demands and manage multiple complex initiatives
• Track record of driving measurable business results in competitive technology markets
• Experience with enterprise sales processes and deal support methodologies

Strategic Impact

This role represents the primary field-facing position for SAP HANA Cloud, making it essential to SAP’s Data & Analytics strategy. The successful candidate will directly influence market positioning and revenue growth for one of SAP’s most strategic cloud offerings, while supporting the broader SAP Business AI Platform vision.

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Bring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.  

We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.

SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: View email address on jobs.sap.com.

For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program , according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity,  gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements.

SAP believes the value of pay transparency contributes towards an honest and supportive culture and is a significant step toward demonstrating SAP’s commitment to pay equity. SAP provides the annualized compensation range inclusive of base salary and variable incentive target for the career level applicable to the posted role. The targeted combined range for this position is 108100-222800CAD . The actual amount to be offered to the successful candidate will be within that range, dependent upon the key aspects of each case which may include education, skills, experience, scope of the role, location, etc. as determined through the selection process. Any SAP variable incentive includes a targeted dollar amount, and any actual payout amount is dependent on company and personal performance. A summary of benefits and eligibility requirements can be found by clicking this link:  

Due to the nature of the role, which involves global interactions with SAP entities, as well as with employees and stakeholders in Canada, functional proficiency in English is required for positions based in the Quebec.

AI Usage in the Recruitment Process

For information on the responsible use of AI in our recruitment process, please refer to our Guidelines for Ethical Usage of AI in the Recruiting Process .

Please note that any violation of these guidelines may result in disqualification from the hiring process.

Requisition ID: 455002  | Work Area: Marketing  | Expected Travel: 0 - 10%  | Career Status: Professional  | Employment Type: Regular Full Time   | Additional Locations:  #LI-Hybrid

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