Crm Delivery Lead - Salesforce Email Campaigns

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.About WPPWPP is the trusted growth partner for the world’s leading brands. We unitecutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counselin a single company –powered by exceptional talent and our agentic marketing platform, WPP Open,to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit
WPP.Com
.About the RoleWe are looking for a driven and people-focused
Project Manager
to lead the delivery of Customer Relationship Management (CRM) email development projects (from creative development to deployment in Salesforce Marketing Cloud). In this role, you will be the central connector between our clients and internal teams :managing project lifecycles from kick-off to go-live while building trusted, lasting relationships along the way. If you thrive in a fast-paced environment, love solving problems, and know how to keep both clients and colleagues aligned and motivated, we'd love to hear from you.Key ResponsibilitiesProject DeliveryManage end-to-end delivery of Salesforce CRM email projects, including implementations, upgrades, and integrationsDefine and maintain project scope, timelines, budgets, and resource plansProactively identify risks, dependencies, and blockers — and drive timely resolutionsRun day-to-day project workflows using Agile or hybrid methodologies and tools such as Jira, Smartsheet, Asana, or Monday.ComClient EngagementServe as the primary point of contact for clients throughout the project lifecycleBuild strong, trust-based relationships with client stakeholders at all levelsFacilitate regular project reviews, status updates, and workshops with clientsTranslate client needs into clear, actionable project requirements and deliverablesManage client expectations transparently, escalating and resolving issues with professionalismInternal CollaborationWork closely with technical teams (developers, CRM consultants, architects) to ensure project requirements are understood and delivered to a high standardPartner with Sales, Marketing, and Customer Success teams to align CRM projects to business objectivesManage the intake of creative requirements and design development through client approval, ensuring readiness for email productionChampion cross-functional communication, ensuring internal stakeholders are informed and engaged throughout deliveryCRM Implementation & QualityOversee CRM platform configuration, data migration, system integrations, and go-live activitiesCoordinate User Acceptance Testing (UAT), QA processes, and deployment plansDevelop project documentation, training materials, and post-launch support plans to drive user adoptionWhat We're Looking ForExperience & Education3–5 years of project management experience, with at least 2 years focused on CRM implementations or digital transformation projectsDemonstrated experience in client-facing roles with proven ability to manage and grow client relationshipsBachelor's degree in Business, Information Systems, Marketing, or a related field (or equivalent experience)Technical SkillsHands-on experience with CRM platforms such as SalesforceSolid understanding of project management methodologies (Agile, Waterfall, or hybrid)Proficiency in project management tools (Jira, Confluence, Smartsheet, or similar)Familiarity with data migration, system integrations, and API workflowsInterpersonal & Soft SkillsExceptional relationship-building skills — with clients
and
internal teamsClear and confident communicator, able to bridge the gap between technical and non-technical audiencesHighly organised with strong attention to detail and the ability to juggle multiple projects simultaneouslyA calm, solutions-oriented mindset under pressureWe believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.Create a Job AlertInterested in building your career at VML Canada (English)? Get future opportunities sent straight to your email.Accepted file types: pdf, doc, docx, txt, rtfEnter manuallyAccepted file types: pdf, doc, docx, txt, rtfLinkedIn Profile *Are you currently an intern, freelancer, or employee at WPP or one of its agencies? * Select...Have you worked for a WPP agency in the past 10 years? * Select...Are you lawfully authorized to work in the country where this job is located? * Select...Will you now or at any point in the future require sponsorship to maintain lawful employment in the country where this job is located? * Select...What are your salary expectations? *What is your current notice period? * Select...If needed, are you willing to relocate for this opportunity? * Select...
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