Digital Media Analytics Specialist at theTurnLab
theturnlab
Step into a dynamic role as a Digital Media Operations & Analytics Specialist at theTurnLab. Focus on enhancing digital campaign reporting and insights while utilizing cutting-edge AI technology. The ideal candidate will blend 2-4 years of experience in digital media and analytics with hands-on knowledge of tools like Google Tag Manager and GA4. You will ensure accurate measurement and reporting of campaigns, leveraging automation to optimize processes and streamline operations. This role will significantly influence campaign performance analysis and strategic decision-making. Key Responsibilities:
- Manage digital campaign reporting across various platforms
- Automate data collection and performance trend analysis
- Develop reporting templates for enhanced comprehension
- Analyze performance across diverse campaign variables
- Coordinate the implementation of conversion tracking pixels
- 2-4 years in digital media or marketing analytics
- Proficiency in Excel and Google Sheets
- Familiarity with ad platforms like Meta and Google Ads
- Strong analytical skills with attention to detail
- Experience with AI-driven analytics tools
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