Senior Full Stack Developer - eCommerce

We take play seriously. We’re looking for curious adventurers ready to find their party, fueled by imagination and drive to build what’s never been built before. At Hasbro and Wizards of the Coast, you’ll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play. This is your chance to shape legendary play that lasts a lifetime.

Hasbro is a leading games, IP and toy company whose mission is to create joy and community through the magic of play. With 165 years of expertise, Hasbro delivers groundbreaking play experiences and reaches more than 1 billion fans annually around the world, through physical and digital games, video games, toys, licensed consumer products, location-based entertainment, film, TV and more.   

Through its franchise-first approach, Hasbro unlocks value from both new and legacy IP, including MAGIC: THE GATHERING, DUNGEONS & DRAGONS, MONOPOLY, HASBRO GAMES, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands. Powered by its portfolio of thousands of iconic marks and a diversified network of partners and subsidiary studios, Hasbro brings fans together wherever they are, from tabletop to screen.  

For more than a decade, Hasbro has been consistently recognized for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media, a 2025 JUST Capital Industry Leader, one of the 50 Most Community-Minded Companies in the U.S. by the Civic 50, and a Brand that Matters by Fast Company. For more information, visit or @Hasbro on LinkedIn.    

Hasbro Pulse is our premium direct-to-consumer e-commerce platform, featuring best-in-class product drops, Premium membership benefits, collector-focused packaging, an integrated content hub, interactive community features, including HasLab crowdfunding, and a recently expanded global reach.  

As a Senior Software Development Engineer (SDE II) on the Hasbro Pulse team, you will architect, scale, and refine complex systems that bring Hasbro’s iconic brands to life online. You’ll work across front-end and back-end services to create high-performing, resilient, and innovative digital experiences. You will act as a technical leader and mentor, helping define guidelines, improve developer efficiency, and drive multi-functional alignment across the engineering organization. This is a highly visible role that combines hands-on development, architectural problem-solving, and team mentorship within a dynamic and fast-paced environment.  

What You'll Do 

• Architect and build scalable, cross-platform applications using React, TypeScript, Node.js, and AWS cloud infrastructure.  
• Define programming and performance standards that enable team-wide scalability and maintainability.  
• Orchestrate automated test suites and champion CI/CD guidelines to ensure product reliability.  
• Investigate and resolve issues across unfamiliar codebases and domains, driving solutions that improve performance and user experience.  
• Deconstruct complex systems into actionable, well-defined tasks with clear dependencies and accurate estimates.  
• Work with collaborators to influence technical direction, user stories, and acceptance criteria for large systems.  
• Mentor and coach developers—including other senior engineers—by sharing expertise, conducting design reviews, and fostering a learning culture.  
• Enhance Salesforce Commerce Cloud implementation for Hasbro Pulse storefront, integrating with global systems and APIs.  
• Drive improvements to developer experience, documentation, and cross-team collaboration.  
• Address architectural issues and implement solutions that improve system resiliency and scalability.  
• Know the latest with emerging technologies and bring forward innovative ideas to enhance the product and platform.  

What You'll Bring 

• 5+ years of professional software development experience, including architecture and system design.  
• Proven expertise in React, TypeScript, CSS3, Node.js, and AWS or equivalent cloud environments.  
• Experience designing and consuming RESTful APIs with scalability and security standards.  
• Hands-on experience with SQL and NoSQL databases.  
• A track record of leading end-to-end technical initiatives, breaking down complex projects into deliverable components.  
• Ability to establish, build and deploy pipelines for cloud-based front-end and back-end systems.  
• Familiarity with Salesforce Commerce Cloud (B2C, OMS) and e-commerce architecture.  
• Strong communication and collaboration skills with the ability to partner effectively with collaborators and leadership.  
• Demonstrated ability to mentor and elevate team members, fostering a high-performance culture.  
• Recognized as a technical expert in one or more domains with breadth across multiple related technologies.  

Nice to Have 

• AWS services experience (Lambda, API Gateway, DynamoDB, SNS, SQS, Event Bridge).  
• Experience building and supporting third-party integrations, including integrating with payment providers like PayPal, Stripe, Sailthru, etc.  
• Experience building containerized applications (Docker, Kubernetes).  
• Knowledge of accessibility web standards (WAI-ARIA, WCAG)  
• Experience with development practices that prioritize testing.  
• Knowledge of Material UI.  
• Hands-on experience with global standards and multi-language support.  
• Passion for Hasbro and Wizards of the Coast brands.  

Compensation and benefits may vary based on location and role.

At Hasbro, we believe in the magic of diversity—great ideas come from unique perspectives. We are committed to building an inclusive, welcoming workplace where everyone belongs. Wizards is an equal opportunity employer and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, or any other legally protected status.

Hasbro provides reasonable accommodations with the application process, upon your request, as required to comply with applicable laws. If you have a disability and require assistance in this application process, please contact your recruiter or coordinator. 

Employees may be eligible for annual and long-term incentives as part of their overall compensation package, depending on role, location, and eligibility. Benefits and programs may include:

• Health & Wellness
• Time Off to Recharge
• Financial Well-being
• Life & Family Support
• Volunteer and Community Initiatives
• Learning & Development 
• Exclusive Perks

Please review our Applicant Privacy Notice to learn how we collect, use, and protect your personal information in connection with the application process.