Senior Manager, Individual Insurance Product Marketing

Senior Manager, Individual Insurance Product Marketing & insights
Company: CLIC
Department: Pricing & Product Support
Employment Type: Regular Full-Time
Work Model: Hybrid (2 days in office)
Language: English is required, French is an asset
The Opportunity:
We are a leading Canadian financial services co-operative committed to being a catalyst for a sustainable and resilient society and our team is essential to deliver on this strategy. That’s why we prioritize our people, to ensure we provide a strong culture and development opportunities which enables our team to thrive and to live our purpose. The best part is that you will work with people that care passionately about you, our clients and our communities.
The Sr Manager, Individual Insurance Product Marketing & Insights will lead a small team responsible for proactively monitoring the individual insurance product lines to ensure they remain competitive in the marketplace. They will provide updates, education and product support to distribution partners with the goal of improving sales and brand recognition. This role will work closely with the Marketing team to develop point of sale materials and sales concepts to effectively position our products and further support our distribution partners.
How you will create impact:
Work with distribution to partners to understand marketing needs and other competitor materials and collaborate with Marketing to develop new materials and update existing pieces when necessary
Develop specialized sales concepts working with the Actuarial team on mathematical components when necessary
Conduct competitive analysis of Individual Insurance product features, business rules and compensation
Understand and monitor regulatory changes to identify potential product changes necessary
Support the Permanent and Term Pricing teams with analysis of competitive positioning and provide recommendations of changes based on market research and in-depth conversations with distribution
Develop and manage a roadmap for product changes considering the needs of clients and requests from distribution
Support distribution partners with the development and delivery of product presentations and sales tools for key target audiences
Subject Matter Expert for Financial Planning Tax strategies

To join our team:
You have 6-9 years of experience in individual Insurance
You have a strong aptitude for analysis, research, strategy and creative marketing knowledge
you have in depth understanding of individual insurance and how to position products to reach target markets and needs
You have a strong ability to conduct research and analyze the data to make recommendations.
A designation in Chartered Life Underwriter(CLU), Certified Financial Planner (CFP)/Qualified Associate Financial Planner (QAFP)/Personal Financial Planner (PFP) would be considered an asset.
You have a good understanding of the regulatory framework and taxation of life insurance product
You have a strong sales mindset/experience
A good knowledge of tax planning background in life insurance would be considered an asset.
Bilingual in English and French would be an asset.
You have a deep knowledge of individual insurance products, industry knowledge, distribution models and sales strategies.

How you will succeed:
You build trusting relationships and provide feedback to enable the successful development of your team and colleagues.
You foster innovation and continuous improvement with a focus on client experience.
You facilitate the adoption of change and create a high-performance culture through alignment of your team’s work with organizational goals.
You successfully convey messages and demonstrate openness to exploring alternative points of view.
You use critical thinking to guide decision making.

What you need to know:
You will be subject to a Background check as a condition of employment, in the event you are the successful candidate.

What’s in it for you?
Training and development opportunities to grow your career.
Flexible work options and paid time off to support your personal and family needs.
A holistic approach to your well-being, with physical and mental health programs and a supportive workplace culture.
Paid volunteer days to give back to your community.
In addition to our competitive salary and incentive programs, eligible employees also benefit from a comprehensive total rewards package including group retirement savings plans, pension and benefits (e.g., health and wellness, dental, disability and life coverage), mental health support and an